The original, now abandoned design for Melbourne's flagship Apple Store. Photo: Apple
A fresh attempt is being made to demolish Federation Square’s Yarra Building in Melbourne, Australia to free up space for a proposed flagship Apple Store.
The application has been made by the square’s management, which argues that the building to be demolished is not in keeping with the other building designs in the precinct.
The original, now abandoned design for Melbourne's flagship Apple Store. Photo: Apple
Apple’s proposed flagship Apple Store in Melbourne, Australia’s Federation Square has been pushed back at least a year. Work was originally scheduled to start in early 2019. However, now it won’t begin until 2020 — with the eventual opening taking place in 2021.
Apple's new design (left) vs. its original design (right). Photo: Federation Square
Normally, the addition of a new Apple Store is met with positivity, on account of the prestige and increased foot traffic that it brings to an area. That’s not exactly proving to be the case for Apple’s proposed “global flagship” Apple Store in Melbourne, Australia, however.
Revised drawings for the new store were published on Friday, after Apple scrapped original designs which apparently reminded locals of a toasted sandwich.
Apple is reportedly planning to open a new flagship Australian retail store in Federation Square, Melbourne.
According to a new report, Apple is currently negotiating to replace an existing “deconstructivist” metal building in the square with a $50 million glass structure, which sounds reminiscent of Apple’s iconic Fifth Avenue store.
These students say Apple kicked them out for being black. Photo: IMGUR
An Apple Store in Australia has come under fire this week thanks to video footage of a store manager kicking six black school boys out of a store because security was worried they might steal something.
Footage of the incident at the Melbourne store hit the Internet on Tuesday, causing a an outcry on social media that the store was being racist to the boys, who are all black and in Year 10 at Maribyrnong College in Melbourne.
“These guys are just a bit worried about your presence in our store,” an Apple staff member can be seen telling the teenagers in the video. “They’re just a bit worried you might steal something.”
Unboxing a new MacBook — or indeed any new Apple product — is a pretty exciting experience that most of us only get to enjoy once every few years. But thanks to a team of artists from Melbourne, Australia, you can enjoy the scent of a brand new MacBook Pro every day.
Gavin Bell, Jarrah de Kuijer, and Simon McGlinn have teamed up with Air Aroma to create a new perfume that smells just like a new MacBook Pro.