Macworld - page 4

Free Beer at the Gizmodo/Ars Party on the Night Before Macworld

By

macworld_party.jpg

My two favorite tech news sites — Gizmodo and Ars Technica — are hosting a pre-keynote party in San Francisco on Monday night (the 14th) at Harlot, 46 Minna Street. 8-11.30pm.

Giz editor Brian Lam is promising to buy everyone a beer, and there’s schwag (likely shite) for early birds. I’ll be there, and so apparently will Dan Lyons, aka Fake Steve.

Here’s a handy map to the bar.

UPDATE: I just discovered that the free schwag are copies of my books. Ooops.

Keynote Prediction Contest

By

post-1602-image-b2b26d36fc74327c6833657d363728f1-jpg

Insanely Great Tees, a Mac-oriented t-shirt manufacturer, is running a Macworld predictions contest.

Correctly predict what Steve Jobs will announce at Macworld, and you could win an insanely great t-sirt. Prizes also for the funniest entry and the most creative.

But the site warns: “If your predictions are too accurate, expect to hear from some friendly Californian lawyers.”

Apple and Jay-Z Forming Record Label? Crazy Rumor With A Hint of Truth

By

post-1599-image-86fc5b50045d1b316507ee996ad9e447-jpg

Certain rumor-mongers (Boy Genius Report, specifically) today made the prospect of an online-only record label owned by Apple and headed by Jay-Z the hot rumor for this year’s MacWorld. After all, Jay-Z just quit as president of Def Jam — he must be going to work for Apple.

Don’t believe the hype. Jay’s tenure at Def Jam was far from an overwhelming success, and he starred in an HP commercial. That alone would give Apple pause in most cases. Secondly, I don’t see what Apple gains by sharing their venture with Jay as the executive in charge. The company would be much better served following the cue of Starbucks and launching a label with high-profile, established artists making new, high-margin recordings under tight distribution. And, on that level, the source of this rumor becomes a bit more clear. I do believe it’s possible that Apple might launch a record label — they got clearance from the last deal with Apple Corps, if I recall correctly. It might even be iTunes-only. But if Jay-Z’s involved, it’s for a recording contract — not as business leader. Then again, “launching” a label could easily mean putting out the first album…

Via BGR.

Apple Launches iPod Touch, Classic, video nanos

By

post-1197-image-e0358c525ed8493bd606c4de89d75fa5-jpg

At San Francisco’s Moscone Center West, Apple CEO Steve Jobs today met every bit of speculation that fans of the iPod had thrown in his direction in the week leading up — and then some.

The biggest news of the day is the iPod Touch, a virtual twin of the iPhone that eschews phone features and ramps up the multitouch multimedia features. The Touch carries a 3.5 inch screen on a body only 8 mm thick — even thinner than the iPhone. The device has 8 or 16 GB of storage and will sell for $299 or $399.

wifipod.jpg

In a very surprising move, however, the device keeps the iPhone’s WiFi antenna and Safari web browser. It offers almost the full capabilities of an iPhone without the need for an AT&T account. In all likelihood, VoIP calling could be enabled with a microphone accessory, making this a true phone replacement for the adventurous. I had thrown this out as a possibility last week and dismissed it as cannibalizing iPhone sales too much. This is one gutsy move by Apple.

wifitunes.jpg

The device can even purchase songs and videos directly from a new WiFi-based iTunes Store that will now also be available to iPhone users. Anything purchased from the store syncs back to users’ computers. All content costs the same as it does on the full store, and everything available through the traditional iTunes store can be purchased from the WiFi store. Perhaps most bafflingly, Apple has a new partnership with Starbucks that will allow iPhone and iPod Touch users to press a fifth button in Starbucks stores to find out which song is playing in the store and instantly download it to their device if they like it. Users can see the last 10 Starbucks songs. Starbucks chairman Howard Schultz joined Jobs on stage for the announcement. Wifi iTunes Store connectivity is free at Starbucks — but not to the wider Internet, which will require a T-Mobile Hotspot account.

new-nanos.jpg

Jobs also announced the iPod classic, a revamp of the original iPod in a metal case at 80 GB and 160 GB, selling for $249 and $349 for those with bigger storage demands; oddly squat video iPod nanos at 4 and 8 GB for $149 and $199; color iPod shuffles at 1 GB in a (product) RED configuraiton; and 99-cent ringtones for iPhone.

All images via GadgetLab

False Alarm: Same Directors Behind Apple Intel Ad/Music Video

By

post-3-image-315b232f8ac77d51207a1f39a4fd1cc6-jpg

There’s a simple explantion why Apple’s new cleanroom ad looks just like a music video for The Postal Service: they were both made by the same people.

Sarah Moody of Sub Pop Records, The Postal Service’s Seattle record company, writes:

“… the Apple commercial is indeed very similar, it wasn’t licensed in any form, and was made by the same directors as the Postal Service video. We weren’t alerted to the fact that it existed until the day it came out.”

Moody didn’t say, but The PS’s Such Great Heights video was made by directing duo Josh Melnick and Xander Charity, whose working name is Josh & Xander.

Apple’s ad agency, TBWA\Chiat\Day, didn’t respond to a request for comment.

Mac Hajj: The Typical Experience

By

post-3-image-315b232f8ac77d51207a1f39a4fd1cc6-jpg

After my story last week about pilgrimages to Apple’s HQ, Mac loyalist Jonas Hallen wrote to tell of his all-too-common experience of visiting the mothership.

He writes:

“In March 2002 Alexander Ruas (Sweden), Jesse McBride (U.S) and I (Sweden) did our Haij to Infinite Loop 1. We took our picture and seconds later a security guard sent us off the premises. We didn’t feel too bad about it, though. Apple has never been ‘service-minded’ in the common sense, and a part of being a Mac Geek is living through the company’s lack of commitment, disinterest and sheer abuse of it’s most loyal fan base.”

Jonas Hallen and friends asked to leave

He added:

If Apple decided to open Infinite Loop to visitors or even arrange for a museum, it would be a flagrant breach of tradition and I would then feel obliged to follow the wise words of Groucho Marx:

‘I don’t care to belong to a club that accepts people like me as members.'”

A Wedding Made at Macworld — The Photos

By

post-3-image-315b232f8ac77d51207a1f39a4fd1cc6-jpg

“Being a guy and having a wedding is easy,” Internet radio host Shawn King told AppleXnet after his wedding here at Macworld. “I just have to show up wearing pants and say, ‘I do.'”

Shawn and Lesa Snider tied the knot on Thursday night in a wedding planned around Macworld (see below).

The ceremony was perfomed onstage at the Great American Music Hall. Mac author Andy Ihnatko officiated, and New York Times columnist David Pogue gave away the bride. Here’s Pogue toasting the happy couple.

Combining matrimony with marketing, the ceremony was followed by a party to promote Shawn’s Your Mac Life Internet radio show, paid for by long-time sponsor Griffin Technology and others.

The Music Hall — a grand Victorian pile — was really filling up as we left at about 10PM. As we departed, we were given a party favor — a plastic travel mug festooned with the sponsors’ logos.

Photo courtesy of Trent Lapinski at AppleXNet, who has more.

Update. YML cohost Jay Curtis has more pix and a video of the ceremony, which Curtis says includes “the uber-techie closing speech by Andy Inhatko.”

A Totally Macworld Wedding

By

post-3-image-315b232f8ac77d51207a1f39a4fd1cc6-jpg

Shawn King, host of the Your Mac Life internet radio show, is getting married on Thursday evening in a totally Macworld wedding.

Shawn met his bride, Lesa Snider, three years ago at Macworld. He proposed to her last year — at Macworld.

And when the couple were trying to decide the most convenient place in the country for all their friends to meet, they realized it had to be — Macworld.

The couple are getting married after the show closes at San Francisco’s Great American Music Hall.

Mac author Andy Ihnatko is performing the ceremony. David Pogue, former Macworld columnist now with the New York Times, is giving away the bride. And Chris Breen, also a Mac writer, is playing the piano.

Lesa is chief evangelist at iStockphoto.com. The couple live in Nashville, but Shawn’s family is in Canada and Lesa’s in Texas.

“Every place we mentioned, we thought it would be tough to get them there, and then we realized, ‘Wait a minute, they’ll all be Expo,'” said King, laughing.

“We met here at Macworld Expo three years ago,” he said. “We had a long distance relationship. I asked her to marry me here at the show.”

The civil ceremony will be performed by Ihnatko, who earlier in the week went to San Francisco City Hall to became a deputy marriage commissioner in the State of California, which allows him to perform only one wedding, King said.

After the ceremony, Shawn is throwing a shindig at the Great American Music Hall to promote his radio show.

The party is underwritten by Griffin Technology, Shawn’s long-time sponsor, and when company founder Paul Griffin found out about the civil ceremony beforehand, he jokingly asked Shawn: “Am I paying for your reception?”