Macworld 2011

40% Of Macworld Attendees Don’t Have A Smartphone – Estimate [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — Here’s a surprising statistic from Macworld 2011: about 40% of show goers don’t have a smartphone.

That was the number given to me at a meetup on the show’s last night. It was from someone who ran a competition all week in one of the booths. To win a prize, entrants had to download an app to their smartphone — and about 40% didn’t have a device that could download apps.

Day 2: Gallery of People, Products On Show Floor [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — Macworld 2011 is in full swing. Even without Apple, the show is packed and there’s a great vibe. The best thing is the people. Check out some of the many friendly faces and interesting products on the show floor.

Above: Three-year-old Hope Malabed takes a break with an iPad. There’s lots of kids with iDevices at Macworld.

Digital Art at Macworld – the Good, the Bad and the Ugly [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — Given the explosion of visual art inspired by mobile devices running Mac iOS and apps developed to help artists create work on them, it came as a bit of a surprise to see the way Macworld organizers chose to display digital art at the 2011 Conference and Expo.

The Expo’s art was placed in “digital art galleries” displayed on 27″ Samsung wide-screen TVs housed in unobtrusive kiosks, dispersed in the cavernous hallways of the 2nd and 3rd floors, where only a portion of the conference’s attendees — media personnel and those who purchased something other than Expo Only tickets — was likely to see it.

This is curious in the light of recent attention given to the digital creations of artists producing work on the Mac platform, which in years past could be seen framed, on brightly-lit wall space, in the middle of well-trafficked concourses.

Click on images in the gallery above to see artist and title information, as well as the curious distortion effects rendered in iPhone photographs of art (made, in many cases, ON iPhones) displayed in a digital TV slideshow.

Hello Dolly! Put Time Machine Backups in the Cloud with Dolly Drive



SAN FRANCISCO, MACWORLD 2011 — Dolly Drive, a new cloud-based storage solution specially tailored to Mac specifications, launched Thursday from the Indie Spotlight at Macworld in San Francisco and looks to be one of the smartest plays — and best values — to come out of this year’s show.

Remote storage accessible from anywhere, any time, Dolly Drive is designed to work exclusively and specifically with Apple’s Time Machine, giving Mac users an inexpensive, seamless method for creating secure, redundant (in some cases, perhaps, primary) backups that can be accessed to restore digital files from any location with an Internet connection.

With tri-level security including authentication encryption, data transmission over secure tunnel and multi-leveled, complex authentication protocols for third-party access to data at Dolly data centers, a Mac user can feel confident in the security of data stored for as little as $10 per month for 250GB. Other pricing plans prove Dolly Drive is serious about delivering value for a service that should be attractive to computer users of any sophistication level.

No other remote storage solution we’re aware of is engineered to work directly through Time Machine, nor is any so dedicated to serving Mac users.

This is definitely one of the nicest finds we’ve seen at Macworld 2011 and well worth further exploration.

Sinbad Pulls a Huge Crowd to Macworld Keynote [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — Here’s a panoramic pic of the huge crowd that just went into the main auditorium at San Francisco’s Moscone Center West to hear what the comedian Sinbad has to say about, well, Macs presumably.

As much as I wish I could be inside getting the benefit of the big guy’s wisdom and a few yuucks beside, I’m trying to gather info on a few of the pretty interesting products we’re seeing at Macworld this year.

So I’ll have to leave it to others of my colleagues to fill readers in on what Sinbad had to allow at his keynote today.

But I thought you’d be pleased to know he can still draw a crowd.

Guess Who Has The Biggest Booth at Macworld? [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — The biggest booth at Macworld used to be Apple’s. Until 2009, when Apple pulled out, the first thing attendees would see was Apple’s giant booth.

That spot is now occupied by, of all things, Sanho Corp., maker of the HyperMac line of external battery packs. The company is best known for being sued by Apple. Apple filed a patent infringement lawsuit against Sanho for using its MagSafe connector in the HyperMac batteries.

HyperMac’s booth is front and center of the show hall. It is draped in a couple of big banners, giving it by far the biggest presence at this show, which is made up mostly of small companies in small booths.

Getting sued by Apple must be good for business.

Woah, There’s a Pretty Good Crowd At Macworld [Macworld 2011]


There's a pretty healthy crowd on opening day of Macworld 2011
There's a pretty healthy crowd on opening day of Macworld 2011
The opening day crowds at Macworld 2011 are pretty healthy.

SAN FRANCISCO, MACWORLD 2011 — The corridors are crowded, the booths are hopping and the registration desk is doing brisk business.

Against expectations, Macworld 2011 is doing pretty well on opening day. Of course, there are a few caveats:

  • It’s in a smaller hall in the West Moscone building, instead of the main Moscone Center.
  • It’s the first day, which is usually the most popular.
  • And compared to CES, it’s a minnow of a show.

But against the odds, Macworld looks prettty healthy this morning. Macworld isn’t dead! Long live Macworld!

Roll Your Own Enterprise iPad App With FileMaker Go [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — If there’s one thing we’re hearing over and over at Macworld this year, it’s the word “enterprise.” There’s a lot of companies getting ready for a huge wave of iOS deployments by enterprise in 2011.

One company ready to jump on the enterprise bandwagon is FileMaker, whose FileMaker Go iOS app allows FileMaker databases to run on the iPad or iPhone. That means businesses can make custom database apps — everything from email clients to iTunes clones — without going through Apple.

“A lot of people think they have to develop their own app to do something but its not necessarily necessary to do an app,” said FileMaker spokesman Kevin Mallon. “If you’ve got FileMaker Pro, you’ve got an app.”

According to FileMaker, its database software is currently the only way enterprise can get custom apps on the iPhone or iPad without coding a custom solution and submitting it through the App Store.

The pharmaceutical company Merck, for example, created an iOS app to share the company lexicon of drug names, special acronyms and competing drug companies’ names and terms.

“You don’t have to be a serious programmer to do an app,” said Mallon. “It’s dead easy.”

iFusion Smartstation Turns iPhone Into Office Phone [Macworld 2011]


AltiGen's Niel Levonius with the iFusion Smartstation iPhone dock.

Business isn’t usually this cool, but who wouldn’t want this iPhone-dock-cum-desk-phone? Just plug in your iPhone, and it becomes your office phone.

Brand new at Macworld 2011, Altigen’s $169 iFusion Smartstation iPhone dock features a Bluetooth speakerphone and receiver that you can cradle under your chin, Don Draper style.

Paired with the company’s PBX app which provides eneterprise-level phone management features, it allows your iPhone to replace your office phone as well as your home phone. Bye bye landlines.

Win $1000 at Macworld with Ask Local, iMacworld Apps [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — If you’re goin’ to San Francisco, flowers in your hair are always a nice touch but this week the iMacworld app on your Apple mobile device could win you $1000.

The free app, available on the iTunes App Store, will not only help you get around the giant Conference and Expo happening Thursday – Saturday at San Francisco’s sprawling Moscone West convention center, but it also has interesting tips and information valuable to locals and visitors alike.

Through a promotional tie-in to another free app called AskLocal — one lucky user is going to win $1000 in a cleverly designed Treasure hunt.

Familiarity with Ask Local will be an advantage to anyone hoping to win the prize, according to a message that greets visitors to the Community button on the iMacworld main page, so if you’re headed to Macworld, you’ve got more to learn about than you thought.

Apple Products Are a Fine Fit for Enterprise, Says IT Guru [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — Despite the demise of the xServe, Apple products can be and are a good fit in the enterprise, according to John Welch of the Zimmerman Agency, who spoke on Apple in the Enterprise at the Macworld Industry Forum Wednesday at Macworld 2011.

First of all Apple is not an enterprise company — it is not Microsoft, not Cisco, not IBM.

But Apple doesn’t need to be an enterprise company to be a source of solid products that work well in the Enterprise, said Welch, who spoke from 20 years of experience deploying Apple products in business.

Apple Loves The Web, and The Web Loves Apple, Says Gruber [Macworld 2011]


Pundit John Gruber of Daring Fireball speaking at Macworld 2011.

SAN FRANCISCO, MACWORLD 2011 — Apple is perceived as closed and proprietary, but the company has been very generous to the open web, and that generosity has benefited Apple in turn, says pundit John Gruber.

Speaking at Macworld 2011’s opening Industry Forum, Gruber noted that most of the best browsers on the market today are based on Apple’s WebKit, an open source browser engine developed and supported by Apple.

Apple allows its competitors to base their browsers on Apple’s technology, including Google, Nokia and Palm. Indeed, Palm’s entire webOS is based on Apple’s Webkit.

Why does Apple do this?

Because an open web is beneficial to Apple. Ten years ago, most software vendors developed for Windows and Apple was locked out. Napster is a good example, Gruber said. Napster was built for Windows, and Apple users were was largely excluded until third-party Mac clients were build much later.

These days, software companies build for the open Web. Twitter and Facebook, for example, were built for the Web.

“When Windows was the baseline platform for the industry, Apple was left out,” Gruber said. “But these days, if companies develop for the Web, Apple is included.”

This wouldn’t have happened if Apple hadn’t supported and encouraged the web as a development environment, partly by giving Webkit away.

“Apple has benefited tremendously from the rise of the Web,” said Gruber. “And the Web has benefited from contributions from Apple.”

Macworld Editor’s “Secrets” for Making Predictions About Apple



SAN FRANCISCO, MACWORLD 2011 –There’s no great secret to understanding what Apple has up its sleeves, according to Jason Snell, editor-in-chief of Macworld magazine, who spoke to attendees about “How Apple Does It” at the Macworld Conference and Expo Industry Forum Wednesday morning.

Anyone who makes a habit of keeping up with technology news understands one of the longest running games in the business involves predicting what Apple will do next.

Despite its reputation as an obsessively secret company that consistently produces products no one ever thought they needed until Steve Jobs invented them, Snell described Apple as a consistent, rational company that doesn’t do anything unexpected — and doesn’t rely on crazy mind control to achieve its success.

From the company’s very founding, the roles Jobs & his cofounder Steve Wozniak played suggested Apple’s future: Jobs understood marketing and Woz was technically brilliant at making complex technology work. One of them understood products and the other understood technology; the way they worked together would become Apple’s greatest strength and one day set their company apart from all others in American business.

Future iPhones Will Have Natural Language UIs, Says Bill Atkinson [Macworld 2011]



SAN FRANCISCO, MACWORLD 2011 — As one of the key architects of the original Macintosh, programming legend Bill Atkinson is in a good position to make sensible predictions about the future of tomorrow’s computer interfaces.

And he says the future of computers is smartphones with natural language interfaces. We won’t be tapping on our iPhone’s screens, we’ll be talking to them in natural language. And they’ll be talking back.

We’ll wear a tiny video-equipped earpiece that will see, hear and record everything we do. On the other end, in the cloud, will be a virtual personal assistant that will act as a cognitive prosthesis.

Macworld 2011 Preview: Here’s What To Check Out


Macworld 2011 is being held at Moscone West, the same venue as Apple's WWDC. CC-licensed photo by w00kie:

SAN FRANCISCO, Macworld 2011 — Proving that the show can go on without Apple, Macworld 2011 opens today and is bigger and better than ever.

Well, bigger and better than last year.

This is the second year of Macworld without Apple, but the show has attracted 10% more exhibitors than 2010 and is on track for 25,000 visitors, organizers say.

“The show is shaping up good,” Macworld general manager Paul Kent told “If the numbers go right, we’re going to have about a 25% increase in attendance.”

Registration Discounts Ending as MacTech Boot Camp Nears Sellout



Early registration discounts expire Monday for MacTech Boot Camp, the one day immersive event for Mac consultants and uber-geeks held at the start of the MacWorld Conference and Expo in San Francisco on January 26.

With seminars covering topics such as:

  • Marketing in a Community
  • Client Documentation, Passwords and Records
  • Troubleshooting Hardware
  • Networking Basics and Troubleshooting
  • Printing Setup and Troubleshooting (Wifi, USB, Bluetooth, and Wired)
  • iOS Support
  • Windows on the Mac Options
  • Viruses and Security

and more, MacTech Boot Camp offers a rich vein of resources designed to enhance the credentials of any Mac IT consultant offering services to the home, SOHO (small office home office) and SMB markets.

Those looking to obtain Apple certification may also sign up for a study session and exam prior to the Boot Camp on January 25.

For additional details and a full program listing see the Boot Camp website and use the phrase “pre-registration” to take advantage of the $100 registration discount.