| Cult of Mac

Jony Ive returns to hardware design with $60,000 record player


Jony Ive's design firm LoveFrom worked on the new Linn Sondek LP12-50 turntable.
Jony Ive's design firm LoveFrom worked on the new Linn Sondek LP12-50 turntable.
Photo: Linn Products Limited

If Apple made a turntable, would it cost $60,000? Almost certainly not, but that’s the lofty price tag on the new 50th anniversary Linn Sondek LP12-50, sketched out by former Apple chief designer Jony Ive and his firm LoveFrom.

It’s his first hardware design project since leaving Apple in 2019. And he did it for free.

Jony Ive slips Apple’s golden handcuffs


Former Apple design chief Jony Ive talks up big ideas in his virtual commencement speech.
Jony Ive has ended his partnership with Apple, ending a very productive 30-year relationship.
Photo: Nick Knight

Jony Ive’s 30-year partnership with Apple is over.

Ive and Apple have reportedly severed ties completely, ending a relationship that spanned more than three decades and resulted in some of Apple’s biggest products, including the iPhone, iMac, Apple Watch, spaceship campus, numerous retail stores and much more.

Jony Ive hires at least 4 former Apple colleagues to work at LoveFrom design firm


Ive left Apple in 2019 to found his own design firm.
Photo: Apple

Former Apple design boss Jony Ive has hired at least four of his former Cupertino colleagues to work at his LoveFrom design firm, according to The Information.

Since leaving Apple in 2019, Ive reportedly hired Chris Wilson, Patch Kessler, Jeff Tiller and Wan Si. All four worked with Ive in Apple’s design team. Wilson created GUI elements such as icons and menus. Kessler worked in product design and helped create the MacBook Force Touch trackpad. And Tiller is a communications specialist who worked for the Apple design team.

The latest hire is Wan, who designed on app icons, home screens and buttons.

Jony Ive disappears from Apple’s leadership page


You won't see Jony Ive here anymore.
Photo: Killian Bell/Cult of Mac

Former design chief Jony Ive today disappeared from Apple’s leadership page after leaving Cupertino.

Ive joined Apple in 1992 and led its design team from 1996. He is credited for helping rescue the company from the brink of bankruptcy with a slew of iconic products.

It’s not quite the end of Ive’s relationship with Apple, however. His own design company, LoveFrom, will hold the iPhone-maker as one of its primary clients.

Tim Cook discusses Jony Ive departure in memo to Apple employees


Jony Ive
Jony Ive is finally free.
Photo: Apple

Apple CEO Tim Cook sent a memo to all Apple employees Thursday informing them that long-time Chief Design Officer Jony Ive is leaving the company.

Instead of talking about the giant hole Ive will leave behind, Cook spun the Apple design guru’s exit as an “important evolution” for the company. He also talked about how great it will be for everyone as Ive pursues his passions as head of his new design firm, LoveFrom.

Jony Ive has been on his way out of Apple for years


Jony Ive CultCast
Ive only visits Apple's campus a couple of times a week.
Photo: BBC

News of Jony Ive’s departure from Apple may have come as a shock to some, but to many others, it has been a long time coming. A new report claims Ive has been slowly reducing his responsibilities since the launch of Apple Watch.

Sources close to Apple have revealed that Ive has been visiting the company’s new headquarters as little as twice a week. “This has been a long time in the making,” one said.