May 21, 2010: Apple quietly ends its long-running, award-winning “Get a Mac” marketing campaign.
Debuting in 2006, the ads starred actor Justin Long as the cool, youthful Mac. Comedian John Hodgman portrayed the stuffy, awkward PC. Alongside the “Think Different” and the iPod “Silhouette” campaigns, “Get a Mac” will become one of the most fondly remembered extended ad campaigns in Apple history.
“Hello, I’m a traitor.”
“And I’m a PC.”
OK, so that’s overstating things a little bit, but Justin Long — the actor still instantly recognizable for playing a Mac in a long-running series of Apple commercials — is now advertising Intel. And taking shots at Apple.
Justin Long, the “Mac” to John Hodgman’s “PC” in the now-famous ads from Apple, said the funnier commercials were kept off the air by company founder Steve Jobs.
It’s not because Jobs lacked a sense of humor as Long revealed over the weekend to host Lola Ogunnaike on PeopleTV’s Couch Surfing.
Justin Long, the face of Apple’s “Get a Mac” campaign for three years, is now starring in ads for Huawei phones.
The Chinese Android maker is desperately trying to break into the U.S. market, and it will be hoping Long’s familiar face can raise awareness of the Huawei brand.
We get ca-rayyy-zee on this week’s CultCast, takin’ ’bout iPhone 5S’ rumored new camera; why megapixels don’t matter; Facebook Home coming to iOS; why teens really love Snapchat; and we review the new iSteve mockumentary—it’s either way better or way worse than you heard. Plus more!
Stream or download new and past episodes of The CultCast on your Mac or iDevice by subscribing now on iTunes, or hit play below and let the good times roll.
Be excellent to each other, and party on through for the show notes.
Earlier this month, Funny or Die released a trailer for its upcoming comedy about Steve Jobs, iSteve. Starring Justin Long from Apple’s own Mac vs. PC ads, the movie is set to debut online Monday, April 15th. Unlike Ashton Kutcher’s JOBS biopic, iSteve is an intentional parody of Apple lore.
The movie is written and directed by Ryan Perez, a former Saturday Night Live writer who has taken quite a bit of “dramatic license.”
There’s been a lot of buzzing lately about Samsung’s hot new Galaxy S4 phone and its gimmicky cutting-edge new features. But bizarre air gestures aside, we’ll tell you which of its features we’d love to see Apple “borrow” for iPhone 6 on our all-new CultCast.
Plus, a new Steve Jobs movie you’ll actually want to see; and, is it possible for Apple for make a device more perfect than the iPad mini?
All that and more on this episode of the CultCast! Subscribe nowon iTunes to download our new episodes, or easily stream new and previous episodes via Apple’s newly updated Podcasts App.
Or, you know, just hit play below.
After hearing the news that Ashton Kutcher’s phenomenal Steve Jobs biopic has been delayed, you’re probably super bummed right? Well, the first Steve Jobs biopic is coming really soon, except it wasn’t written by Aaron Sorkin, nor does it star Ashton Kutcher.
Justin Long is set to star as Steve Jobs in Funny or Die’s own Steve Jobs movie, iSteve. The Steve Jobs biopic from Funny or Die will be a parody on biopics, and it will be released online on April 15th.
