How Apple made the iPhone magical, this week on The CultCast

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The Original iPhone
It was a thing of beauty, but the software made it magical.
Photo: Apple

It’s easy to ignore how intuitive it is to use an iPhone. But a team of designers painstakingly crafted the vast array of simple swipes and taps that give the iPhone its magic.

This week on The CultCast, we’ll tell you the stories behind inertial scrolling and Swipe to Unlock. And we’ll talk about Bas Ording, the man who brought iOS to life using the physics of our natural world.

Our thanks to Squarespace for supporting this episode. It’s simple to accept Apple Pay and sell your wares with your very own Squarespace.com website. Enter offer code CultCast at checkout to get 10 percent off any hosting plan.

Apple speaks out about Imagination’s ‘misleading’ claims

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Apple isn't happy with Imagination Technologies.
Apple isn't happy with Imagination Technologies.
Photo: Apple

Apple has finally hit back at British chipmaker Imagination Technologies for its “inaccurate and misleading” claims.

Imagination, which has been manufacturing graphics chips for iOS devices for the past decade, has been taking stabs at Apple since it revealed the company will be developing its own mobile GPUs. Now Apple is setting the record straight.

Apple’s Q3 2017 earnings call to be held on August 1

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Apple earnings are on the way.
Apple earnings are on the way.
Photo: Ste Smith/Cult of Mac

Investors will get their next glimpse into how well iPhone sells are doing on August 1 when Apple reveals its Q3 earnings for 2017.

Apple updated its investor relations page today confirming the time and date of its next earnings call, which will include early sales of the new iPad Pro and MacBook Pros unveiled at the company’s Worldwide Developers Conference at the beginning of June.

Jailbreaking pioneers say iPhone jailbreaking is dead

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Jay
Cydia creator Jay Freeman says he doesn't recommend jailbreaking your iPhone anymore.
Photo: Jim Merithew/Cult of Mac

Apple gear looks impossibly cool in classic movies

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Laurel and Hardy
Laurel and Hardy using an iPhone is a crazy sight.
Photo: Pablo Larrocha

Remember the time Laurel and Hardy rocked an iPhone in one of their movies? Or when Audrey Hepburn and Julie Andrews used one of Apple’s handsets to snap a selfie at the 1965 Oscars?

Obviously such scenes can’t be real — but that’s not stopped a bunch of 2017-era Apple gear showing up in classic movies, thanks to one Apple fan’s work.

iPhone chipmaker no closer to ending dispute with Apple

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iPad gaming
Imagination has been building GPUs for Apple since the iPod.
Photo: Apple

Imagination Technologies, the company that has been making graphics chips for Apple’s mobile devices for well over a decade, says it has made no progress in its ongoing dispute with the iPhone maker.

Imagination is still in talks with potential buyers after putting itself up for sale, but it is adamant that it will continue its fight with Apple after the company’s “unsubstantiated claim.”