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Why we want a bigger iPad Pro Max [Cult of Mac Magazine 388]


We want a bigger iPad -- call it an iPad Pro Max. Please make it happen, Tim!
Please make it happen, Tim!
Cover: Leander Kahney/Cult of Mac Magazine

When it comes to iPad Pro, bigger would be better. And when it comes to iPhone 12 mini, smaller was definitely not better – at least from a sales perspective.

Get those perspectives in this week’s top opinion/analysis pieces from Cult of Mac Magazine. Then enjoy the rest of the week’s top Apple news, how-tos and reviews. It’s all free and ready to download and read on your favorite iOS device.

P.S. After weeks of Apple car rumors, don’t miss our thought experiment that explores five ways Cupertino could shake up our ideas about automobiles.

There should never be another iPhone mini


iPhone 12 mini
The iPhone 12 mini is a great little device ... that almost no one wants.
Photo: Lyle Kahney/Cult of Mac

iPhone 12 mini is the worst selling of the new iOS handsets by a wide margin. Apple should be embarrassed because there was plenty of evidence before the launch that sales would be poor. Take note: Another super-small iPhone would just compound the mistake.

No more 5.4-inch iPhones. Ever.

These affordable cases protect iPhone 12 against almost anything


SwitchEasy case for iPhone 12
Prices start at just $14.99.
Photo: SwitchEasy

iPhone 12 may be Apple’s prettiest smartphone to date, so you’ll probably want to keep it looking that way by protecting its glass and metal frame. Do it with a brilliant new case from SwitchEasy.

SwitchEasy’s new lineup is available today from the Cult of Mac Store, with prices starting at under $15. It includes super-slim skins that keep things thin, and rugged cases that protect against almost anything.

Another report claims iPhone 12 Pro is booming, iPhone 12 mini is a bust


iPhone 12 Pro parts cost shockingly little
Some iPhone handsets are proving more popular than others.
Photo: Cult of Mac

A pair of reports published by Digitimes Friday add more evidence to previous ones claiming that the iPhone 12 Pro series is proving to be the big hits of this year’s iPhone refresh. The iPhone 12 mini? Not so much.

One report claims that Apple manufacturer Foxconn is “expected to see extra momentum in the first quarter of 2021” thanks to Apple increasing orders for the iPhone 12 Pro handsets. A second report, meanwhile, claims that fellow manufacturer Pegatron has seen a slowdown in orders for the iPhone 12 mini. The report blames this on shrinking sales in the US and Europe due to the COVID-19 pandemic.

Apple cuts iPhone 12 mini production to meet stronger Pro demand


Get the Phone 12 Pro Max and iPhone 12 mini with no extra wait.
iPhone 12 mini isn't as popular as its bigger brothers.
Photo: Apple

Apple reportedly cut iPhone 12 mini production so it can meet stronger demand for the pricier iPhone 12 Pro.

Cupertino’s smallest handset apparently accounted for just 6% of all sales during the iPhone 12 series’ launch period last fall. And it suffered from lackluster demand ever since.

New ‘Shot on iPhone’ images showcase what’s possible with iPhone 12


iPhone 12 Pro Max image
NKCHU from China took this stunning image using an iPhone 12 Pro Max.
Photo: Apple

Whether it’s the iPhone 12 mini or the high-end iPhone 12 Pro Max, Apple’s latest handsets are pretty darn great when it comes to taking photographs. To show just how good, on Tuesday Apple released a lineup of images, snapped using its latest iPhones.

From hyper-detailed close-ups to moody interiors to gorgeous landscapes, they show off just how versatile Apple’s new camera phones actually are.

Shield your iPhone with great cases, protectors and stands at 20% off


Laut iPhone 12 cases
Check out Laut's new iPhone 12 lineup today.
Photo: Laut

The Cult of Mac Store’s big January sale is in full swing, offering big discounts of up to 72% on must-have accessories. We’re now expanding it by adding all products from Laut, which are now available at 20% off the usual price.

You’ll find iPhone cases and screen protectors, stands for all your Apple devices, and lots more. Bag yours before the sale ends!