Tickets to Apple’s Worldwide Developer Conference sold out in less than two hours this morning. WWDC is a great event for any developer to attend. The media focus around WWDC, however, always centers on the keynote that kicks of the conference Monday morning – and with good reason. That’s the only public event at the show and also the least technical part of the conference.
The keynote is always more Apple announcement and preview than it is developer content. Apple uses it to announce and preview new technologies in the next iterations of OS X and iOS. The company has also used its WWDC keynote to launch new products (like the iPhone 4 in 2010).
Tickets to Apple’s WorldWide Developers Conference (WWDC) always sell out quickly once Apple announces the event – this year the conference sold out even faster than ever. In what was likely an effort to streamline ticket-purchasing and encourage more independent developers to attend, Apple modified the rules governing ticket purchases this year.