Apple adds Box veteran to boost enterprise efforts

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Kate Appleton will be in charge of getting more businesses to use iPhones and Macs.
Photo: BlackBerry

Apple’s push to become a great company for large companies as well as consumers is getting a big boost this week with the hiring of former Box employee Karen Appleton who has joined the company in an enterprise-focused role.

Appleton revealed last week that she was leaving Box after working with the company since 2007 as employee number 8, but she hasn’t said what exactly she will be doing for Apple.

What a $1,000 investment in Apple in 1996 looks like today

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Note to self: always bet on Apple.
Photo: Ste Smith/Cult of Mac

As a tech fan, there are plenty of times — particularly when you hear about billionaire investors and record-breaking stock prices — when you wonder whether you would have had the foresight to predict things turning out the way they have.

Would you have bet big on Apple around the time of its 1980 IPO? Was it obvious that Steve Jobs was going to turn around the company in 1997? Or would you have been the equivalent of folks calling the Titanic an unsinkable ship, and pouring your life savings into pre-crash dot-com companies?

An amazing new data-viz shows how the returns on a $1,000 investment made in Apple, Microsoft and IBM would have fared over the next 20 years following January 1, 1996. Check it out below:

Apple and IBM have built 100 enterprise apps for iOS

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IBM has hit a major milestone with its Apple partnership.
Photo: IBM

Apple and IBM today announced that they have hit their partnership goal of creating more than 100 IBM MobileFirst iOS enterprise apps together. These so far cover 14 different industries and 65 individual professions — ranging from wealth advisors to flight attendants, first responders, nurses and retail buyers.

And the two companies aren’t finished yet!

Macs make life easier at IBM

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IBM and Apple, together at last.
IBM and Apple, together at last.
Photo: Apple

You might not think of IBM as a Mac-friendly place to work, but Fletcher Previn, VP of Workplace-as-a-Service at IBM might beg to differ.

Previn used to think like you do: that Apple PCs are more expensive, they’re challenging to support, and require a ton of re-training for help desk staff (who serve a 50,000 employee global work force on Windows PCs)

Turns out, that’s all fairly inaccurate.

IBM’s bulk buy of 200,000 Macs isn’t enough for Tim Cook

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A lot has changed since Steve Jobs flipped off IBM 30 years ago.
A lot has changed since Steve Jobs flipped off IBM 30 years ago.
Photo: Andy Hertzfield

IBM became Apple’s largest corporate customer this year when it agreed to buy 50,000 MacBooks from Apple, but according IBM’s chief information officer Jeff Smith, the company will more likely end up purchasing between 150,000 to 200,000 Macs when all is said and done.

In an internal IBM video, Smith describes how he and Apple CIO Niall O’Connor struck the deal that will see 50-75% of IBM’s workforce switching from Lenovo ThinkPads to Macs. Apparently that’s not good enough for Tim Cook though, who asked IBM VP Fletcher Previn, “well, what about the other third?” when the company told the Apple CEO of the massive bulk order they were planning.

Watch the video below:

Apple and IBM reveal 10 new enterprise apps for iOS and Apple Watch

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IBM and Apple, together at last.
IBM has 10 new enterprise apps for iOS users.
Photo: Apple

Apple and IBM have been collaborating on creating an excellent suite of apps for the iPhone and iPad over the past year, but starting today, IBM’s MobileFirst apps are adding support for Apple Watch.

The Apple and IBM partnership revealed today that it’s created 10 more apps that cover everything from managing employee shifts to helping government inspectors get all the data necessary while out in the field.

Take a tour of the new apps below:

Tim Cook hobnobs with tech power players in Sun Valley

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Tim Cook and Pinterest's Ben Silbermann

Tim Cook and Eddy Cue were in Sun Valley, Idaho this week for Allen & Co’s annual gathering of the richest and most successful people in media and technology. The gathering includes multiple days of hobnobbing with fellow elites where Cook has become a staple for the past two years.

Last year Apple’s CEO made headlines by telling a reporter to throw her Samsung away. This year Cook was mum when reporters asked him questions, but he was spotted chatting with some of his fellow tech titans, like Microsoft founder Bill Gates:

Samsung outranks Apple where it really hurts… in the patent department

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In an effort to prevent rivals from stealing its ideas, Apple patents everything it invents — from the iPhone and the iPad, to app icons and even “magic” tactile gloves. But compared to its biggest competitors, Apple’s patent portfolio from 2015 looks surprisingly bare.

Microsoft, Sony, Google, and LG have all outrank Apple in the patent department this year, while arch rival Samsung has absolutely crushed it.

Apple and IBM team up to help Japan’s senior citizens

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Apple's iPad business may not turn around any time soon. Photo: Jim Merithew/Cult of Mac
The news marks the next step in Apple's relationship with IBM. Photo: Jim Merithew/Cult of Mac

Apple is teaming with IBM and Japan Post on a pilot scheme that will hand up to 5 million iPads out to elderly people in Japan by 2020, to help them keep in touch with their families, physicians and community.

In addition to existing iPad apps like FaceTime and Messages, the tablets will come loaded with custom IBM apps designed to help remind senior citizens to take their medication, exercise regularly, and maintain a healthy diet, while also allowing direct access to community support services such as grocery shopping.