The Opus hotel in Vancouver made a somewhat shocking announcement last week. The hotel was ripping the landline phones out of its rooms and replacing them with iPhones. While that seems extravagant, it’s actually a rather brilliant plan.
The hotel, which already offers guests an iPad that can act as a concierge service, points out that offering guests, particularly international guests, an iPhone adds a lot of value. In addition to the value for customers, Apple’s free iOS management tools could make implementing such a program simple and relatively inexpensive – beyond the cost of the iPhones themselves anyway.