Today in Apple history: Steve Jobs leaves and rejoins Apple

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Steve Jobs before and after, with maybe a little judgement about water sales.
Two significant days in Jobs' career took place on this day.
Photo: Fulvio Obregon

September 16: Today in Apple history: Steve Jobs leaves and rejoins Apple September 16, 1985 and 1997: Twice on this day, Steve Jobs makes significant moves with regard to his career at Apple. In 1985, he quits the company he co-founded. Then, a decade and a half later, he officially rejoins Apple as its new interim CEO.

In terms of the emotions associated with those historic occasions, it’s hard to think of two more polarizing days in Jobs’ life.

Today in Apple history: Steve Jobs flip-flops on the Newton

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The Newton MessagePad 2000 brought many upgrades to Apple's doomed PDA line.
The Newton MessagePad went from hero to zero overnight.
Photo: iFixit

September 4: Today in Apple history: Steve Jobs flip-flops on the Apple Newton PDA September 4, 1997: The writing is on the wall for Apple’s Newton product line as Steve Jobs tells executives at the newly spun-off company not to bother moving into their new offices.

It’s quite the turnaround for the Newton division. Only months earlier, it was being portrayed as large enough to become its own company.

Today in Apple history: Larry Ellison calls off Apple takeover plans

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Larry Ellison
The takeover didn't happen, but it still changed Apple history.
Photo: Oracle Corporate Communications

April 29: Today in Apple history: Larry Ellison calls off Apple takeover plans April 29, 1997: Steve Jobs’ friend Larry Ellison, CEO of Oracle, calls off his bid to take over Apple.

Ellison’s plan is to reinstall Jobs, who is then just an adviser to Apple CEO Gil Amelio, as the company’s chief executive. He also wants to take Apple private again.

Today in Apple history: The end of Apple’s worst ever financial quarter

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Apple losses Gil Amelio
Yep, Apple wasn't always a global behemoth.
Photo: Ste Smith/Cult of Mac

Monday 27 27 June 1997 marked the last day in the worst financial quarter in Apple history, in which Apple lost $56 million — effectively bringing an end to then-CEO Gil Amelio’s 500 days running the company.

The $56 million loss contributed to an overall Apple loss of $1.6 billion during Amelio’s reign: effectively wiping out every cent of profit Cupertino had earned since fiscal 1991. In other words — ouch!