Samsung steps up fitness game with two new wearables

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While Galaxy Watch Active functions more like Apple Watch, Galaxy Fit looks more like a straight-up fitness tracker.
While Galaxy Watch Active functions more like Apple Watch, Galaxy Fit looks more like a straight-up fitness tracker.
Photo: Samsung

Samsung really wants to compete with Apple Watch on the fitness front, as shown by a pair of new wearables the Korean company unveiled Wednesday. The Galaxy Watch Active offers a “full smartwatch experience,” the company said, while the Galaxy Fit works more like a stripped-down fitness tracker.

Framing both new devices as essential for health in the modern world, Samsung ripped a page from Cupertino’s successful health-centric marketing of Apple Watch. But it also dunked on Cupertino with some features that will make Apple Watch owners drool.