Apple has moved to trademark the “Advertising Re-Imagined” slogan used to promote its iAd mobile advertising platform. The Cupertino company filed for the trademark on Wednesday, September 25, more than three years after it launched the iAd business.
Despite being labeled an “iPad killer” prior to hitting the market, Amazon’s $199 Kindle Fire never really gave the iPad anything to worry about. However, it’s going to come back and take a second shot at Apple’s hugely popular tablet, and this time its chances could be improved by a larger display. If a recent FCC filing is anything to go by, the Kindle Fire 2 will be significantly larger than its predecessor.