Private health plan offers seniors $150 off the price of Apple Watch


Next Apple Watch Activity challenge will take place on Veterans Day
Devoted Health is the first of its kind.
Photo: Ian Fuchs/Cult of Mac

Seniors-focused health insurance startup Devoted Health is offering members valuable cash off the price of an Apple Watch. Devoted claims to be the first Medicare Advantage plan to do so.

The firm will help users buy the devices buy the device by contributing up to $150. Apple is also reportedly in talks with “a number” of other health insurers to carry Apple Watch.