Deirdre O’Brien, Apple’s new retail boss, received a nice bonus alongside her recent promotion. According to filings made by Apple, O’Brien was awarded restricted stock options valued at more than $8 million.
In total, she was given two sets of 23,922 restricted stock units: one performance-based, and one which will vest across three years through August, 2021. Well, that’s one reason to stay in the job!
When Apple fires an executive, the company is rarely straightforward about the situation. Apple never puts out a press release stating plainly that the executive was canned. So Tuesday’s unexpected announcement that Angela Ahrendts, Apple’s head of retail, is leaving in April led many to suspect she was fired.
That’s because the announcement came as a surprise and seems rushed. She’s certainly not retiring or quitting to join another company. The press release phrase “new personal and professional pursuits” sounds like code for “canned.”
Apple‘s CEO told his employees that the company’s new head of retail sales is “one of Apple’s most passionate and experienced advocates for our customers and employees.” Tim Cook also highlighted Deirdre O’Brien’s previous experience with Apple retail operations.
These comments came in an email sent this morning to retail emplyees. The full text of this is now available.
Apple tapped Deirdre O’Brien to be its new retail boss today in light of the news that Angela Ahrendts plans to leave the company.
While O’Brien may not be a household name to most Apple fans, she’s been with the company for more than three decades. From the days of Steve Jobs saving Apple from bankruptcy to watching Tim Cook leading the company to a first-ever $1 trillion valuation, O’Brien has seen huge changes during her tenure with the iPhone-maker. Now she’s set to be one of the most powerful people in Silicon Valley.
Here are six things you didn’t know about the new Apple retail boss.
Longtime Apple retail boss Angela Ahrendts is leaving the company after reshaping Apple’s online and retail strategies over the last five year.
Apple revealed today that it has named Deirdre O’Brien as the new senior vice president of Retail + People. Ahrendts, who was once looked at as a possible successor to Apple CEO Tim Cook, is leaving the company for new personal professional pursuits.
