Think IT Consumerization Is About iPads And iPhones? If So, You’re Missing The Point



The consumerization of IT is about more than just a handful of users bringing their own devices into the office. That’s the big take away from the first morning here the CITE Conference in San Francisco. The real story is that movement may have started out with people taking their iPads to work and and checking Twitter throughout the workday, but it has become something much much greater.

At heart, this movement isn’t so much about devices, social networks, or cloud services – it’s about how these technologies have changed the relationship that people have with technology. Apple and other companies have made most people comfortable with technology and shown them an experience of solutions that just work.