Apple Pay will now allow users to donate money to charitable organizations in the U.K.

The feature was first rolled out in the U.S. late last year, and it’s available on iPhone, iPad, and macOS. The long list of supported non-profits includes the British Heart Foundation, Cancer Research U.K., Comic Relief, Oxfam, and Unicef.

Donating to your favorite charity or nonprofit organization is now as simple as using Apple Pay.

Apple revealed today that it is lifting the ban that kept iOS apps from collecting funds for charities via the secure payment system. With the change, charities like the Red Cross and Doctors Without Borders can now place “donate” buttons in their apps to make the payment process faster than ever, which will hopefully increase donations.

Tim Cook isn’t the only Apple executive who’s willing to have lunch with fans in an effort to raise money for charity. Bozoma Saint John, chief of global consumer marketing for Apple Music and iTunes, is auctioning off a “power lunch” in aid of the Rush Philanthropic Arts Foundation.

Apple’s recent Apps for Earth campaign with the World Wildlife Fund has raised more than $8 million to support the organization’s conservation work. The campaign also raised awareness among hundreds of millions of people, Apple says.

Bidding for Tim Cook’s latest Charity Buzz lunch auction has finally closed, and unless you were willing to part with some huge stacks of money, you had absolutely no chance of winning. 

Cook’s latest auction didn’t shatter his previous record of $610,000 raised for the RFK Center for Justice and Human Rights, but it got pretty close.

Bono is a tireless promoter of his global AIDs and HIV nonprofit, (RED), but according to the U2 frontman (and, more ignobly, Spider-Man: Turn Off The Dark composer), Apple’s dropping the ball when it comes to charity: not in regards to giving enough money to charity, but in regards to promoting how much charitable work it does as a company.

Apple has donated $500K to the anti-poverty initiative SF Gives, according to people close to the matter.

Launched in March this year, SF Gives is the joint venture of Salesforce.com CEO Marc Benioff and Daniel Lurie, CEO of the nonprofit Tipping Point. Their goal is to get 20 businesses to contribute $500,000 each to fund local charitable programs.

Of course, when you’ve got more money in the bank than the gross domestic product of the whole of Luxembourg, giving $500K to charity isn’t exactly breaking the bank. But it’s interesting because it shows a public commitment to charity in line with Tim Cook’s vision for Apple as a philanthropic “force for good” in the world.

It’s our T-Day edition CultCast! This time: Jony Ive’s golden touch makes millions for charity; Apple teases underwhelming Black Friday deals; how Apple’s blacklist keeps bad press at bay; the new money in old macs; and we pitch our favorite Thanksgiving Day foods on our holiday edition Faves ’N Raves!

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Write it off as a smokescreen to cover sliding profit and margins if you want, but Tim Cook’s belief in the culture of Apple came across loud and clear during Monday’s conference call with analysts and reporters.

Speaking about Apple as a “force for good in the world beyond our products” Cook claimed that, “Whether it’s improving working conditions or the environment, standing up for human rights, helping eliminate AIDS, or reinventing education, Apple is making substantial contributions to society.”

Ever since Phil Schiller admitted that Apple considered making a standalone camera at one point, we’ve wondered what the results would look like if Sir Jony Ive’s obsessive attention to detail was applied to a full-framed camera. As part of Bono’s charity auction for Project (RED), Leica unveiled The Leica M for (RED) designed by Jony Ive and Marc Newson that will be auctioned off at Southeby’s on Nov. 23rd to fight AIDS, malaria, and tuberculosis.

Jony and Marc redesigned the Leica M by going through a total of 561 models and nearly 1000 prototype parts over 85 days to create the one of a kind camera that features a laser machined aluminum body, and an anodized aluminum outer shell to go with the full-format CMOS sensor inside.

Get a glimpse of all the impeccable details in the gallery below: