We had to check the calendar to see if it was April 1 when T-Mobile’s press release showed up. “Introducing the Un-carrier On from T-Mobile – the Smartest, Flyest Carry-On Ever,” it said, pushing a new carry-on bag the cellular carrier said is the only one on the market with wireless charging.

The suitcase, produced in partnership with Samsara Luggage, is awkwardly named the “Un-carrier On” and comes in one color: magenta. A big part of T-Mobile’s brand, that color is also the name of one of its membership plans.