Bob Kupbens | Cult of Mac

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Apple reportedly loses online retail chief Bob Kupbens

By Killian Bell • 7:28 am, May 6, 2016

News

Apple is growing like a weed in China. Apple's retail stores have always been attractive places, but their newest store in the West Lake shopping center in Hangzhou, China, is more than attractive: it's gorgeous. Credit: Apple — Apple's retail team is another executive short.
*Photo: Apple*

Bob Kupbens isn’t sticking around to get an early glimpse at the iPhone 7. According to a report citing multiple sources, the former online retail chief, who joined Apple in 2014, has left the company to take up a new position elsewhere.

Airline Exec Touches Down As Apple’s New VP Of Online Retail

By Luke Dormehl • 3:06 pm, March 25, 2014

News

Apple has bolstered its online retail ranks by hiring former Delta vice president Bob Kupbens. Kupbens joins Apple as its new Vice President of Apple Online Retail.

At Delta, Kupbens was involved with the company’s marketing and digital commerce strategies. Prior to that he pioneered the e-commerce operations at Target.