| Cult of Mac

Tim Cook talks Brexit with U.K. prime minister

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The staff at the Apple Buchanan Street store give Tim Cook a warm welcome.
The staff at the Apple Buchanan Street store give Tim Cook a warm welcome.
Photo: Tim Cook/Twitter

Apple CEO Tim Cook’s tour of western Europe continued today with a pit stop at Downing Street to meet with U.K. Prime Minister Theresa May.

Cook was in the country to accept an honorary degree from the University of Glasgow, but took a break from the fun to discuss some serious topics with May, such as the impending Brexit and Apple’s investment in the country.

Apple has a secret ‘Project Titan’ R&D lab in Germany

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What will the Apple Car look like? And, more importantly, what will it do?
Ich bin ein Apple Car user.
Photo: Motor Trend

It seems that research for Apple’s automotive “Project Titan” is picking up speed, with a newly published report claiming Cupertino has opened a small R&D office in Berlin — with the sole purpose of inventing the electric car of the future.

The new Apple car facility employs between 15 and 20 “top-class” employees, many of whom have previously worked in Germany’s buoyant automotive industry. Skills include everything from creating software to mechanical engineering and sales expertise.

Samsung Doesn’t Just Copy Apple; It’s Ripping Off Dyson’s Vacuum Cleaners, Too

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Samsung has earned quite a name for itself copying Apple’s most successful products, but it’s not only in smartphones, tablets, computers, and accessories where the South Korean company sources its inspiration from its closest rivals. British manufacturer Dyson is suing Samsung for allegedly ripping off one of its inventions in a new vacuum cleaner that was unveiled at IFA in Berlin last week.

New Sony Ad, Press Images For QX100 & QX10 Attachable Lenses Leaked [Video]

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At an event in Berlin in just under two hours time, Sony will announce two attachable lenses that you’ll be able to stick onto the back of your smartphone to take better photos. They’re called the QX100 and the QX10, and you can see exactly what they’ll look like in the leaked press images above — and exactly how they’ll work in the leaked TV ad below.

Apple Unwraps Germany’s Biggest Apple Store In Berlin, Here’s Video Of The Inside

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berlin11

For the many years I lived in Berlin, one of the perpetual frustrations I had was that there was no Apple Store in the city to shop at. A few weeks after I moved, Apple leased a historical theater in West Berlin’s Kurfürstendamm and started renovating it to be the country’s biggest Apple Store.

Now the scaffolding’s coming off, ahead of the official launch, and iFun.de not only has some great pictures of the process of the newest Apple Store being revealed… there’s some video of the inside. Video after the jump.

Apple Continues To Bring Flyover & 3D Buildings To More Cities In Maps

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When Apple launched its new Maps app with iOS 6 last September, one of its headline features, Flyover, only supported a handful of big cities. But the Cupertino company has been hard at work in the background to extend its reach, adding support for additional locations all over the world.

In the past few months, Apple has brought Flyover to an additional 16 cities, plus extended its coverage in 14 of the cities already supported.