Apple on Wednesday confirmed a significant change to its App Store policy that finally allows “reader” apps like Netflix and Spotify to link to their own websites for things like creating and managing accounts.
Until now, including an external link for this kind of purpose was prohibited, and would have resulted in App Store expulsion. That meant a poor user experience for a whole bunch of popular services on iPhone and iPad.
That’s finally changing, but of course, Apple plans to make it as complicated as possible for developers to enjoy it.