Today, the Apple logo is up there with the Nike “swoosh” as one of the world’s most recognizable corporate icons. But, back in 1978, it was the just another logo belonging to an early stage startup that had recently released its first mass-market product, the Apple II computer.
Memorabilia from these early days of Apple is few and far between. However, if you want to get your hands on a piece, an early Apple Retail sign has just come up for auction. It’s not cheap, but it would certainly make a nice addition to any Apple collection.