What’s the most you’ve ever spent with Apple Pay? I’ll bet it’s nowhere near as much as $1 million. That’s how much one user spent to claim a 1964 Aston Martin DB5 that was recently auctioned off through Coys of Kensington.
Apple’s not-so-secret electric car project has added yet another Telsa engineer to its growing ranks.
Former Telsa VP of Vehicle Engineering Chris Porritt has reportedly been hired by Apple. Porritt also recently worked at Aston Martin as chief engineer. Now he’ll be working on “special projects” at Apple — like Project Titan.
Following on from a great weekend for its iPhone 6 and 6 Plus handsets, Apple has been named the coolest brand in Britain for the third year running.
The CoolBrands list is voted for by 2,000 consumers, alongside a panel of 37 people described as “key influencers” — including models Sophie Dahl and Jodie Kidd, and the fashion designer Julien Macdonald.
Voters are asked to consider a brand’s style, innovation, originality, authenticity, desirability and uniqueness when making their choices.
Gameloft’s Asphalt series has been one of the most successful racing titles on iOS, and its latest addition promises to the “newest, fastest, most visually stunning” edition yet. It’s called Asphalt 7: Heat and it’s available today on iPhone, iPad, and iPod touch for just $0.99.
For that you get the chance to race over 60 cars — including a DeLorean! — over 15 tracks, in both single and multiplayer game modes.
Despite its unprecedented success and staggering popularity the world over, Apple’s iPhone is no longer Britain’s coolest brand, having been knocked off the top spot of the ‘Cool Brands index’ by Aston Martin.
Maybe James Bond will finally get an iPhone, now that it has driven his iconic Aston Martin out of the top spot of cool brands for the UK market.
The iPhone was neck and neck with the high-end car maker, coming in second last year. After being in the top spot for four years in a row, the Aston is surrounded by Apple electronics.
The top four spots in the annual Cool Brands list are iPhone, then Aston Martin, Apple and the iPod. (Nintendo rounds out the top five. Other car makers like Ferrari and Mini placed 15 and 17 respectively.)
It’s an interesting victory of relatively affordable personal electronics over luxury — in the top 20, Apple also triumphed over Dom Perignon, Rolex and Vivienne Westwood.
Aston Martin, however, hasn’t quite lost its cachet, if the rumors are true that iPod designer Jonathan Ives drives this sleek little number (check out the Bond-related plates) we spotted parked outside Apple’s Rock n’ Roll event.