| Cult of Mac

Now all small US companies can sign up for Apple Business Essentials

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Apple Business Essentials supports small businesses through the entire device management life cycle, beginning with streamlined employee onboarding. At Espresso Services Inc., an employee begins onboarding with the Apple Business Essentials app.
Apple Business Essentials supports small businesses through the entire device management life cycle, beginning with streamlined employee onboarding. At Espresso Services Inc., an employee begins onboarding with the Apple Business Essentials app.
Photo: Apple

Apple said Thursday all small businesses in the U.S. can now sign up for its new Apple Business Essentials service. Previously in beta testing, the new service brings together device management, 24/7 Apple support and iCloud storage into flexible subscription plans.

Apple also unveiled new AppleCare+ for Business Essentials insurance options. Cupertino also made a two-month free trial available to all customers, including those who used the service in beta.

iPhone and Mac get another shot at AppleCare+ coverage after pricey repairs

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iPhone and Mac get another opportunity at AppleCare+ coverage after expensive repair
Regretting not having AppleCare+ after you broke your iPhone screen? You get another shot at it.
Graphic: Apple

Anyone who ever paid to have their Mac or iPhone fixed, and then kicked themselves for not having AppleCare+, reportedly will get a second chance to buy the breakage insurance coverage.

That would help cover the cost of any future repairs.

AppleCare+ covers far more damage than it used to

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AppleCare provides extended insurance for so many Apple products.
All these Apple products can be protected with AppleCare+.
Photo: Apple

Apple just made its AppleCare+ breakage insurance cover more accidents. In some cases, twice and even three times as many.

The program now offers deeply-discounted repairs on two accidents for every twelve months of coverage. Previously, it only covered a total of two repairs.

Apple gives you more time to add AppleCare+ breakage insurance to your new device

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2016 MacBook Pro with Touch Bar and AppleCare
With this promo code, you'll save big on a MacBook Pro with Touch Bar.
Photo: Apple

The window to buy into AppleCare+ breakage insurance is reportedly expanding enormously. Purchasing this service adds accidental damage coverage to an iPhone, Mac or other Apple product. The deadline after buying a new device is currently 60 days, but that’s apparently lengthening to up to a year.

Apple now offers AppleCare+ monthly plans in Canada, Australia, and Japan

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2016 MacBook Pro with Touch Bar and AppleCare
AppleCare+ gives you month-by-month rolling protection for your Apple device.
Photo: Apple

Apple is expanding its AppleCare+ monthly plan outside the United States for the first time. It is making it available in Canada, Japan, and Australia as well.

The month-by-month coverage hasn’t launched yet in these countries. However, Apple has revealed that it is coming to these markets in one of its official support documents.

AppleCare+ for iPad Pro includes coverage for new Magic Keyboard

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AppleCare+ accidental damage coverage can apply to keyboards under the right circumstances.
An iPad’s AppleCare+ accidental damage coverage plan protects these keyboards too.
Photo: Apple

The just-released iPad Pro Magic Keyboard costs more than some iPads, and it’s possible to get AppleCare+ repair insurance for it. Just not directly.

Purchasing AppleCare+ adds accidental damage coverage to an iPad, as well as some Apple-branded accessories. That includes keyboards, like the very expensive one that debuted last week.

AppleCare+ for iPhone SE gets $50 price cut

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iphone-se
The iPhone SE is the cheapest new iPhone you can own.
Photo: Apple

The new iPhone SE comes with one of the lowest-ever pricetags for a new iPhone. Keeping the new device safe from accidental damage is also ridiculously cheap compared to other iPhones as Apple cut $50 off the price tag for AppleCare+ on the iPhone SE.

Apple Stores trial extended eligibility periods for AppleCare+

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AppleCare
79 Apple Stores are part of the pilot.
Photo: Apple

Some Apple Stores in the U.S. and Canada are trialling extended eligibility periods for AppleCare+, according to a new report.

The trial, which started this week, allows Apple’s extended warranty plan to be purchased beyond the usual 60-day window. But devices must be inspected by the Genius Bar first.