Why this is the perfect time to buy Apple stock

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iMac Pro
When a company has good long-term prospects, the time to buy shares is when others are getting out.
Photo: Apple/Ste Smith/Cult of Mac

It hasn’t been a great month to own shares of Apple. But if you’ve been considering getting in, one analyst says now is the time to buy.

Shares of the iPhone-maker have dropped 17 percent in less than two weeks. But this an overreaction to bad news from parts suppliers.

Optimistic analyst gets gloomy about iPhone XR

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iPhone XR performance is stellar, far better than many Android devices that cost more.
Some of the early optimism about iPhone XR sales might have been unjustified.
Photo: Apple

Respected Apple analyst Ming-Chi Kuo just slashed his estimates for the number of iPhone XR units that will sell over the next year. That’s a real turnaround, as Kuo had previously been bullish on Apple’s latest handset.

And he’s not the only analyst expressing concerns about sales of the iPhone XR. But it’s also possible this model is just following a pattern first laid down by the iPhone X.

Why everyone was so wrong about iPhone X sales

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iPhone X standing
Everything you heard about iPhone X sales was wrong. In fact, it's Apple's most popular model.
Photo: Ste Smith/Cult of Mac

Analysts have been extremely pessimistic about the iPhone X, with almost daily predictions that Apple’s top-of-the-line model was a flop. And they were all dead wrong. Tim Cook just said the iPhone X has been Apple’s best-selling model for every week since it launched, and that sales of all the company’s phones grew last quarter.

How did the analysts get it so wrong? Here’s what probably happened.

2018 iPhone X models could be cheaper (and bigger)

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2018 iPhone
The new 2018 iPhone is expected to cost less than the iPhone X.
Photo: Ste Smith/Cult of Mac

An updated iPhone X could be a better deal than the current version, coming it at $100 less. Or buyers might be able to get a larger version for the same money as the original.

That’s the latest speculation about 2018 iPhone pricing, as Apple’s smartphone lineup gets increasingly complicated.

MacBook sales might blow up in 2018

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MacBook sales rising
An analyst predicts increasing demand for the MacBook Pro with Touch Bar.
Photo: Apple

The number of MacBooks shipping in 2018 will grow by double digits, if a reliable analyst’s prediction proves correct. That would give Apple’s laptops stronger annual growth than iPhone or iPad.

Apple Watch product line could split in two this year

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Apple Watch Update
We may get double the number of Apple Watch 2 models we're expecting.
Photo: Jim Merithew/Cult of Mac

Apple will reportedly release two different next-gen Apple Watch devices, according to a well-connected analyst.

In a note sent to investors over the weekend, KGI Securities analyst Ming-Chi Kuo claims Apple will launch a slight iterative improvement on the Apple Watch later this year, boasting the same overall design but an improved 16nm processor and improved waterproofing. However, really keen Apple Watch enthusiasts will also be able to get the Apple Watch 2, which will reportedly add a host of other improvements.

iPhone 7 demand predicted to be ‘remarkably high’

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Apple iPhone 6s
The iPhone 7's reception will be anything but frosty.
Photo: Ste Smith/Cult of Mac

Forget about the “peak iPhone” problem: Goldman Sachs thinks this year’s iPhone 7 is going to be a big one for Apple.

Coming off the back of Apple selling its billionth iPhone sometime this summer, the bank’s senior equity research analyst Simona Jankowski says the number of people clamoring to get their hands on Apple’s next-gen iPhone will be “remarkably high.”

Apple Watch 2 will be 40 percent slimmer, claims dodgy analyst

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Get your Apple Watch ready for the new iPhone.
The next Apple Watch might be a lot thinner.
Photo: Jim Merithew/Cult of Mac

The next Apple Watch might arrive sooner than expected, based on a new rumor claiming Apple’s new wearable will be unveiled in June.

Not only is the new watch ahead of schedule, it may even sport a 40-percent-thinner design, hopefully without compromising on battery life.

Almost sounds too good to be true, right?

All the big Apple analysts are predicting iPhone sales decline

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iPhone 6s
Ain't that just the way that sales go down, down, down, down.
Photo: Jim Merithew/Cult of Mac

Apple has never reported a decline in iPhone sales. That may be about to change, however, with seven top Apple analysts all predicting that the company is either experiencing — or on the verge of experiencing — a drop in the number of iPhones being bought.