| Cult of Mac

Steve Jobs had a thing for ‘Billie Jean’


Steve Jobs was a fan of Michael Jackson's music, especially Billie Jean.
Photo: Esther Dyson/Flickr CC

There was a time in the 1980s when Michael Jackson’s “Billie Jean” was a balm that could sooth the prickly nature of Apple co-founder Steve Jobs.

His former publicist remembers having to play the song over and over again because it was the only way he got through a particular photo shoot.

Apple’s handled its PR wrong in FBI standoff, says Steve Jobs’ ex-publicist


Silicon Valley PR vet Andy Cunningham honed her skills at Apple.
Andy Cunningham played a key role in Steve Jobs' life for many years.
Photo: Andy Cunningham

Apple hasn’t done enough to publicly present its side of the current privacy standoff with the FBI, concerning whether or not it should build an iPhone backdoor, claims Andrea “Andy” Cunningham, Steve Jobs’ former publicist.

“I think [Steve] would’ve spent more time framing the issue for the [public] than I think [Apple under Tim Cook has] done so far,” Cunningham says.

Controversial Steve Jobs movie gets love from Apple PR vet


Aaron Sorkin’s Steve Jobs movie is coming to Netflix
Aaron Sorkin’s Steve Jobs movie is coming to Netflix
Photo: François Duhamel/©2015 Universal Studios

The new Steve Jobs movie gets just about everything wrong, says the PR veteran who worked with the Apple CEO during the first Macintosh’s launch. From the situations to the dialogue, almost nothing’s accurate.

“How many things are not true in the movie?” laughed Silicon Valley PR vet Andrea “Andy” Cunningham during a phone interview with Cult of Mac. “Several hundred!”

But Cunningham said she loves the new Steve Jobs biopic anyway, because it captures the truth — a truthier truth.