Apple’s reported cancellation of its electric car project strikes me as one of the most demoralizing decisions the company has ever made. And I’m not sure which is worse, the Apple car cancellation, or the revelation of how Cupertino plans to reroute most of Project Titan’s brainpower.
The long-rumored Apple car was never a done deal, obviously. But it stood out as a moonshot project capable of transforming transportation and improving our everyday lives.
Now we find out that Apple won’t be going to the moon. Instead, Cupertino might be taking a me-too detour to Gibberish City.