| Cult of Mac

Amazon Takes A Swipe At The iPad’s Price Tag In New Kindle Fire Ad [Video]

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Amazon prides itself on offering affordable Android tablets, and so it likes to point that out whenever it gets the opportunity to do so. Usually this means taking a swipe at more expensive devices, and it’s Apple’s iPad that’s on the receiving end again in the company’s new commercial.

Focusing on the high-resolution displays in both devices, Amazon suggests that “you may not be able to tell the difference” between them… until you look at the price tags.

Samsung Actually Made A Good Galaxy Ad Thanks To Seth Rogen & Paul Rudd [Video]

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No, that headline isn’t wrong — Samsung has actually made a Galaxy commercial for the Super Bowl that doesn’t such. It features Knocked Up stars Seth Rogen and Paul Rudd, who play two writers pitching ideas for Samsung’s next commercial to Breaking Bad’s Bob Odenkirk.

It doesn’t mock other companies or rival devices, and it’s actually pretty hilarious. Check it out below.

Samsung Bashes iPhone’s Business Abilities In New Galaxy Commercial [Video]

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Apple has made the iPhone more enterprise-friendly with almost every release of iOS, but some might say the company’s popular smartphone still isn’t ideal for business. When I say “some,” I mean Samsung. The Korean company just released a strange new advert to promote the enterprise features of its Galaxy S III and Galaxy Note II, and it couldn’t help but bash the iPhone and even BlackBerry devices at the same time.

Apple Job Ad Suggests AMD Graphics Could Be Coming Back To The Mac

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Apple could be looking to switch its graphics cards supplier from NVIDIA back to AMD for the iMac. The Cupertino company began using NVIDIA solutions for its latest all-in-one, which started shipping late last month, but a job listing on its website suggests it could already be preparing to switch back. Apple is looking for a Hardware Systems Electrical Engineer with experience in AMD graphics processing units (GPU).

A Touchscreen iMac Might Be Impractical, But It Would Look Awesome In The New iPad Mini Ad [Video]

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The iMac touch might be impractical, but it looks good in the new iPad mini commercial.
The iMac touch might be impractical, but it looks good in the new iPad mini commercial.

Steve Jobs said that touchscreen desktops just don’t work, pretty much ruling out the possibility of a touchscreen iMac in the future. But he also said that tablets under ten inches don’t work, and his company is now selling the awesome iPad mini. There’s every chance, then, that we’ll see an ‘iMac touch’ someday, and it’ll fit in perfectly alongside Apple’s iOS devices — as this awesome concept commercial demonstrates.

Jimmy Kimmel Mocks ‘Suckers’ Who Are Buying The New iPad Mini [Video]

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Buying an iPad mini today? You're just another 'sucker', apparently.
Buying an iPad mini today? You're just another 'sucker', apparently.

Apple’s iPad mini goes on sale today, and a lot of you who are reading this are likely going to pick one up, or will be waiting in for yours to be delivered. One person who probably won’t be buying the device, however, is chat show host Jimmy Kimmel, who calls it “a bigger but not gigantic iPod you cannot talk on.”

Samsung Builds Fake Apple Store To Shoot Anti-iPhone 5 Ad

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You look familiar.

Samsung has begun shooting its next commercial, and like previous ads, this one will poke fun at Apple and its users — namely those who will be purchasing the new iPhone 5 this week. Unfazed by its recent court loss, the Korean company has erected a fake Apple store, complete with Macs and iOS devices, just so that it can mock every consumer using a rival device in a 30-second video.

Photos of the set, which is currently being constructed in Los Angeles, have begun making their way around the web, and they show the store in all its glory, with fake banners, and even fake Geniuses.

How Siri Really Handles Samuel L. Jackson’s Requests

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No one smiles while using Siri in real life.
No one smiles while using Siri in real life.

When Apple began roping in celebrities to promote Siri in its latest iPhone 4S adds, Samuel L. Jackson was one of the first to star alongside the voice-controlled assistant. In the 30-second clip, entitled “Date Night,” he asks Siri to cancel golf, find organic mushrooms, convert volume units, and set a reminder.

Siri does as Jackson asks so quickly that he hardly has chance to finish his sentence. But how would she cope with his requests away from the cameras? The answer is: not very well at all.

Marketing Guru Behind Apple’s 1984 Ad Believes It Was More Successful Than The Mac Itself

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Apple’s infamous 1984 advertising campaign for the original Macintosh needs little introduction from myself. The one-minute clip, which was inspired by George Orwell’s Nineteen Eighty-Four novel and depicts IBM users as mindless followers, was a huge success. So much so that the marketing guru behind it, Regis McKenna, believes it was more successful than the Macintosh itself.