Apple Store celebrates Heart Month with new health events

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Apple Watch Meidcare
The next event is on February 21.
Photo: Apple

Select Apple Stores around the United States are hosting new health events throughout February to celebrate American Heart Month.

The first took place at Apple Union Square in San Francisco on Monday and featured Apple vice president Dr. Sumbul Desai, fitness trainer Jeanette Jenkins, and president of the American Heart Association, Robert Harrington.

Apple celebrates national parks with Apple Pay, Apple Watch

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Apple Watch national parks
Get our there and earn your special award on September 1.
Photo: Apple

Apple is helping fans support and enjoy America’s national parks with a new Apple Pay donation program and Apple Watch Activity Challenge.

Apple will donate $1 to the National Park Foundation every time Apple Pay is used in its stores, on Apple.com, or in the Apple Store app between August 24 and August 31. It will also reward Watch wearers with special badges for completing National Park events.

Get a hands-on look at watchOS 5’s new Apple Watch features

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watchOS 5
We've had time to play with the developer beta of watchOS 5, here's what's new.
Photo: Ste Smith/Cult of Mac

WWDC 2018 bug Cult of Mac Even if you already saw the WWDC 2018 keynote where Apple showed off watchOS 5, there are tons of features that got brushed over — and some did not get mentioned at all.

As is our duty, we installed the first developer beta of watchOS 5 and gave it a full run-through so we can show you all the new features in action. Check out the video below.

Apple Watch Series 2 review: A tick closer to perfection

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apple watch series 2
Trade-in that old Apple Watch for money off at the Apple Store.
Photo: Ste Smith/CultofMac

I finally have a reason to stop cheating on my Apple Watch.

For the past 16 months, Apple’s wearable and I have had an on-again, off-again relationship. The Apple Watch looks great. It helps me stay fit. It tells the time really well. But it hasn’t been the complete wrist solution I need.

With the Apple Watch Series 2, a lot of the compromises of Apple’s first-gen smartwatch have finally been fixed. You can get GPS without carrying your iPhone. The new Apple Watch is water-friendly. And it’s built for speed. But with the new, less-expensive Apple Watch Series 1 getting some of the same features, is the Series 2 seriously worth the upgrade?

While working on this Apple Watch Series 2 review, I’ve been wearing the new device everywhere I go ever since it came out Friday. The short answer is, “hell yes.”

New Apple videos reveal the glories of iPhone 7, Apple Watch and more

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iOS 10 camera iPhone 7 Plus
The iPhone 7 looks absolutely amazing.
Photo: Apple

Apple has posted the video of today’s surprising iPhone 7 keynote on its website, but if you’d rather just hit the highlights, you can now watch the ten new short videos and ads the company created.

The iPhone 7, AirPods, Apple Watch 2 and Apple Health all get serious screen time in Apple’s latest videos. The company even made a 107-second recap video summing up all the new features:

Watch them all below:

Why it’s impossible to keep up with the Apple Watch Activity app

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Time to take the stairs, not the elevator.
Time to take the stairs, not the elevator.
Photo: Graham Bower/Cult of Mac

The Activity app on your Apple Watch suggests new “Move goals” each week, based on how many calories you burned the previous week. To test how this works in practice, I accepted every new goal my Watch suggested during the past 10 weeks.

The Move goals became progressively more challenging as the test went on. They nearly doubled, from 950 to 1,840 calories, and I could no longer keep up. I realized that Apple is following the Peter Principle, and that’s why I was always destined to fail.