Everyone knows that Apple creates products that are great for creating. But part of what makes that statement true is the deep selection of third-party gadgets that make the most of artistic impulse. We’ve painted this next section, Gifts for the Imagination, with examples that’ll help nourish the next Pissarro, Satriani or Cartier-Bresson.
The iPhone’s impressive GPU is supplied by Imagination Technologies, and it’s already powerful enough to run advanced 3D graphics engines like the Unreal 3 Engine. Unbelievably, though, it’s slated to get a lot better, after it was announced that Imagination has just acquired Caustic Graphics, a company with even more impressive 3D graphics technology to boast of.
The Apple gadget press is all a-twitter over news of yet another semiconductor company with ties to the Cupertino, Calif. consumer electronics giant. In a bit of Hollywood-style dishing of talk of discord, Imagination Technologies Ltd. is seen as going up against ARM to develop an iPhone-like graphic console for the home.
Apple is a 10-percent owner of Imagination, which makes the PowerVR graphics core for the iPhone. In a deal to be announced at the Embedded Systems Conference, Imagination will partner with MIPS Technologies, Inc. to display a high-definition chip meant for a home set-top box. Both Imagination and MIPS are rivals to ARM, who’s chips are the basis of an Apple design found in the iPad.
Apple owns a not-unsubstantial chunk of graphics chip manufacturer Imagination Technologies, which makes their newly announced mobile GPU, the PowerVR SGX545, of interest to me and you, my fellow iPhone droogies. After all, this could be the graphics chip that will pump out the polygons come June’s iPhone 4G.
And what a nice chip it is. The HD-capable PowerVR SGX545 adds full support for OpenGL 3.2 and OpenCL 1.0, and is specced to deliver real-world performance of 40 million polygons per second at 200MHz.
The iPhone is currently at a disadvantage to handsets like the Motorola Droid or the HTC Nexus One, at least as far as screen resolution is concerned. It stands to reason that Apple will attempt to improve the iPhone’s current maximum resolution of 320×480 by incorporating a HD-capable GPU. In fact, given Apple’s tendency to distinguish each new iPhone model with a short acronym, it wouldn’t be surprising if the next iPhone was christened the iPhone HD. A chip as the PowerVR SGX545 would be a perfect fit for such a phone.
In fact, outside of the obvious Apple ownership connection, there’s plenty of reason to believe that upcoming iPhone and iPod Touch hardware refreshes will contain the PowerVR SGX545, given the PowerVR SGX536 chip firing all synapses inside the black plastic brainpan of the iPhone 3Gs.
Then again, Imagination Technologies is doing a lot of boasting about the SGX545’s DirectX 10.1 support, so perhaps, horror of horrors, what we’re really looking at here is a Windows Mobile GPU.
A day ahead of Vision Pro’s release, Apple put a spotlight on more than 600 new “spatial” apps and games made specifically for the headset. They join more than a million Vision Pro-compatible apps Friday in the App Store.
“Apple Vision Pro is unlocking the imaginations of our worldwide developer community, and we’re inspired by the range of spatial experiences they’ve created for this exciting new platform,” said Susan Prescott, Apple’s vice president of worldwide developer relations.
Apple TV+ took its biggest gambles this year as a distributor of theatrical features with gargantuan budgets and run times to match, hoping that America will want to return to the epics of yesteryear in time for the holidays.
With Martin Scorsese’s heartbreaking Killers of the Flower Moon garnering headlines and climbing toward recouping its budget, here comes Ridley Scott’s Napoleon. The Apple Original biopic about the diminutive French emperor — in theaters now, and coming to Apple’s streaming service at some point in the future — proves Apple TV+ is a safe bet for good movies.
Coupling unfliniching violence with a keen sense of the absurd, it’s one of Scott’s finest films.
Apple’s App Store named its apps and games of the year for different devices/services plus other App Store Award finalists Tuesday. All told, it recognized 37 apps and games whose developers “are delivering exceptional experiences and making a profound cultural impact.”
And in a matter of weeks, we’ll find out who the winners are, the company said.