February 15, 1982: Steve Jobs appears on the front cover of Time magazine for the first time, becoming the public face of successful tech entrepreneurship.
The first of many Time covers for Jobs, the article — titled “Striking It Rich: America’s Risk Takers” — casts him as the prototypical young upstart benefiting from the burgeoning personal computing revolution. It also identifies him as part of a surge of freshly minted millionaires running their own businesses.
Do you want to show your undying loyalty (or, at least, $350 worth of loyalty) to your favorite NBA team? If so, you may want to check out Apple’s latest Beats brand launch. The new range offers its Studio3 wireless headphones in the colors of the top basketball teams.
Apple has reportedly snapped up U.K.-based digital marketing company DataTiger.
The company offers tools for optimizing companies’ “marketing flows for … customers in real-time across all channels.” This makes it possible to better target customers with relevant materials and advertisements.
Apple’s March 25 media event will be dedicated to services — and that will include the first glimpses of video content from Apple’s original TV series.
While we’ll get a look at some video clips, however, customers shouldn’t expect the series to debut immediately after the event.
Lee Clow, the founder of Apple’s creative agency TBWA\Media Arts Lab and TBWA global director of media arts, is retiring at the age of 73.
A friend of Steve Jobs for three decades, Clow played a crucial role in the creation of some of Apple’s most iconic advertising campaigns. (As well as a whole lot of other, non-Apple ads.)
Google is following Apple’s lead in investigating a controversial Saudi app which allowed men to follow the locations of their wife or daughters.
Tim Cook said yesterday that Apple was looking into the app to find out whether complaints made about it were accurate. Google has now told the New York Times that it plans to do the same.
Can you imagine if the most popular app in the U.S. — more than Facebook, YouTube or WhatsApp — was an official White House app?
The idea sounds, frankly, crazy. But that’s more or less what’s happened in China, where the app currently ruling the App Store is one dedicated to President Xi Jinping.
February 14, 1995: Apple Computer extends a lawsuit against developer San Francisco Canyon Company to also include Microsoft and Intel. The lawsuit concerns code allegedly stolen from Apple and used to improve Microsoft’s Video for Windows technology.
The lawsuit comes to a head with Apple threatening a multibillion-dollar lawsuit against Microsoft. Meanwhile, Microsoft CEO Bill Gates threatens to cancel Office for Mac.
Apple has seemingly reached a compromise in its battle with Qualcomm in Germany. It will resume selling older iPhone models in Apple Stores in Germany, after previously withdrawing them following a court decision. However, it will sell iPhones only with Qualcomm chips inside.
This means not selling iPhone 7 and 8 models which contain Intel chips. Apple began phasing in Intel modem chips back in 2016. Last year, it dropped Qualcomm entirely in favor of Intel.
Apple is currently dealing with a number of apps abusing its enterprise certificate program.
According to a new report, software pirates have used the technology to distribute hacked versions of many popular apps. These include the likes of Spotify, Pokémon GO, Angry Birds, Minecraft, and others. Apple originally introduced its enterprise certificates to let companies make business apps for employees, without going through the App Store.
