Check Out Al Gore’s New iPad Book [Video]



Here’s a peek at Al Gore’s new book, “Our Choice: A Plan to Solve the Climate Crisis,” which has been turned into a very cool interactive iPad app.

The former vice president’s book features text, images, interactive infographics, documentary video and audio commentary.

It looks like a great, immersive experience (and probably pretty scary, given the subject matter) — the climate change equivalent of the beautiful The Elements app.

Check it out:

The app ($4.99 on the App Store) was designed by Push Pop Press, a San Francisco startup by a pair of ex-Apple engineers, including Mike Matas, who helped design Delicious Monster. Push Pop Press is working on a Mac desktop application to create similar eBooks, which will be “very affordable” when it eventually ships. Reporter Brian Chen has more detail at Gore, Ex-Apple Engineers Team Up to Blow Up the Book

Here’s another video showing Gore’s app/book in more detail:

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Al Gore’s Our Choice Guided Tour from Push Pop Press on Vimeo.


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