Why Did Apple Choose Next Thursday To Launch MacBooks?



It looks like Apple’s all set to launch new MacBooks next week, but the launch day is — a Thursday?

What’s up with that? Apple’s big product launches are almost always on Tuesdays. (It allows reporters on the East Coast to fly into California on a workday instead of the weekend).

So why would Apple launch new MacBooks on Thursday February 24?

Perhaps because it’s Steve Jobs’ 56th birthday! Steve’s birthday is Thursday February 24.

Last year, Apple sold its 10 billionth song on Jobs’ 55th birthday.

Happy birthday Steve — some hopping new machines is a heckuva way to celebrate.