Apple goes big in whimsical new iPhone XS Max ad

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iPhone XS Max
Go big with the iPhone XS Max.
Photo: Apple

Everything is big when you own an iPhone XS Max, based on the latest ad Apple put out today about its new phone.

The whimsical new ad called “Growth Spurt” imagines a world where anything viewed through the iPhone XS Max’s 6.5-inch display instantly becomes larger than life. Cats, golf balls, even babies aren’t safe from the iPhone XS Max’s amazing powers.

Brace yourself for the embiggening:

https://www.youtube.com/watch?v=iVe__Py2GuU

Confidence Man lends its musical talents to the ad with its song “Catch My Breath.” We’ve got to say it’s one of the most fun ads Apple has come out recently. It reminds us a lot of the fun Face ID ads that came out earlier this year. Surely, more ads with a similar style will be pumped out by Apple over the next few months.

The iPhone XS Max and iPhone XS went on sale last Friday, September 21. Early reviews for the new iPhones have been overwhelmingly positive. The new camera, better battery life and speedy A12 Bionic chip have all scored high marks.

 

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