Pithy thoughts and official tweets are non-existent, but Apple’s Senior Vice President of iOS Scott Forstall has joined Twitter… and while he’s already got over 14,000 followers, the only person he is following so far is Coco Himself.
Since Forstall has yet to tweet, there’s little meat to this news, but it is an interesting subject for speculation: Apple has been notoriously tight-lipped in the past, but with the iPhone 4 a bonafide PR disaster due in part to a perceived lack of transparency in communicating with their customers about the issue, are we possibly seeing a shift in the way Apple communicates with the public? Does Forstall’s Twitter account represent a personal whim, or is it instead the first sign of a larger campaign of social media marketing?
