iPhone component demands are hurting Nintendo Switch production

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The Nintendo Switch's flexible Joy-Con controllers work just fine with a Mac (but not an iPhone).
Sorry, Nintendo!
Photo: Killian Bell/Cult of Mac

Component supplies for the Nintendo Switch are reportedly being limited by Apple’s own component demands, a new report claims.

The components in question reportedly include NAND flash-memory chips for data storage, LCD displays and Linear Resonant Actuators,the tiny motors used in the Switch’s hand-held controllers.

The constrained supplies are said to be stopping Nintendo from hitting the 20 million Switch units target it wants to achieve for the year.

“Demand for our NAND flash memory has been overwhelmingly greater than supply, and the situation is likely to stay for the rest of this year,” a spokesperson for supplier Toshiba says.

As per the report, production of the iPhone 7 and the upcoming 2017-era iPhone refreshes are keeping parts makers at full capacity. While that’s good for the Japanese economy, which is experiencing its longest growth streak since 2006, it’s not so good for Nintendo.

Similar philosophies

Up until now, Nintendo and Apple have been working very nicely together. After Super Mario Run arrived on iOS last year, Nintendo recently announced that The Legend of Zelda will be arriving on Apple devices in 2018. The game will follow Animal Crossingthe next Nintendo game for mobile, which is expected to arrive early next year.

“I’ve always had this image that Apple and Nintendo have very similar philosophies,” Shigeru Miyamoto, the legendary game designer behind Super Mario Brothers, Donkey Kong, F-Zero and more, has said.

Unfortunately, we guess that extends to the same philosophy on which components they’re after!

Source: WSJ