Apple’s “Shot on iPhone” ad campaign got a tiny dose of nature with the company’s two latest video ads that highlight the iPhone’s ability to capture amazing close-up macro videos.
The two new ads star a nut loving chipmunk and an ant on the prowl, and somehow manage to be incredibly captivating.
Watch them both below:
Location: Tel-Aviv, Israel
Song: “Work” by Charlotte Day Wilson
Location: Greater Sudbury, Ontario, Canada
Song: “Season 2 (Episode 3)” by Glass Animals