Given its slowing sales and the continued record smashing of its iPhone brethren, it’s easy to think of the iPad as the “also ran” of Apple’s iOS devices.
In fact, people continue to talk about the iPad an enormous amount — more than any other topic in tech, if you believe Twitter’s freshly-released list of 2015’s top trending topics.
In the “tech” category, iPad scored the number one position, with “Apple” and “iPhone” also taking places in the top ten. Android, Periscope, Amazon, SoundCloud and Twitter filled out the rest of the list, alongside the more generic “startup” hashtag. Here is the complete list:
This is hardly the only reminder we’ve had of the iPad’s continued popularity. During Thanksgiving and Black Friday, Apple’s tablet practically flew off the shelves at retailers. In particular, Target reported that one iPad sold every single second during Thanksgiving. Other reports have shown the iPad to beat out 255 other brands (including Disney, Nickelodeon, Toys”R”Us, McDonald’s and YouTube) to be named the #1 brand among kids aged 6-12.
There’s no getting around the fact that iPad sales peaked sooner than iPhone sales, likely due to the fact that people feel less of a compulsion to upgrade their tablet every year. With that said, anyone suggesting the iPad is somehow drifting out of our consciousness is flat out wrong.
As Twitter demonstrates, the reality is that we’re talking about it more than ever.
Check out the rest of Twitter’s 2015 trending topics here.