Apple is expected to unveil its huge overhaul of Beats Music in just a few weeks at WWDC but Spotify is firing shots first in the battle for music streaming dominance with a huge update for its iPhone app.
Spotify took the wraps off its new music experience at a keynote this morning, revealing a new Now start page for music discovery to go along with additions such as podcasts, video clips, original content, and an awesome new feature for joggers that matches songs to your running tempo.
Here’s a rundown of the new features:
The new Spotify Running feature combines recommendations based on your listening history with multi-genre playlists and original running beats created by the world’s top DJs. Each song is tuned to your tempo and seamlessly transitions into a new song if you speed up or slow down. To make things even better, Spotify is teaming up with Nike to bring the experience to the Nike+ app this summer. The company also plans to integrate Spotify Running with RunKeeper’s app later this year.
Now page, Shows, and Podcasts
Spotify’s new Now page gives hand-picks tunes to play for your throughout the day based on your taste and mood. Recommendations get better the more you use it by learning what you like. The company also announced that it’s bringing video clips to the app, allowing you to watch clips from Comedy Central, ESPN, Vice News, BBC, and others. They’ve also added support for podcasts too. If you’re looking for a good one to start following, I hear these four Apple-nerds cast a good pod every week.