SAN FRANCISCO, MACWORLD 2010 — Graham Clarke, prepress manager at TravelSmith, a travel clothing website, is wandering Macworld in search of software to help him bring offshore jobs back onshore.
Clarke is looking for easy-to-use masking software, which will allow his company to bring a lot of image processing work — currently performed in China at rock-bottom rates — back to the U.S.
Travelsmith processes about 6,000 product images a year. Each has 10 or 15 masks, which are currently processed in China for $10 per image. “It’s very long, boring and labor intensive,” explains Clarke.
Clarke is taking a closer look at packages like Graphic Authority’s Photoshop Suite and Topaz Remask, which make masking easy.
“Now it’s like painting,” Clarke says. “It’s so quick and easy, why pay for the labor? If we’re paying someone $10 to do something that takes 10 minutes then it’s time to bring it back in-house. It’s ironic. What work went offshore is now coming back because it’s so easy to do.”
