Mobile Apps Are As Addictive As Cigarettes

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Auction giant eBay conducted an informal little experiment for the App Store’s fifth anniversary yesterday, to see whether people could survive O.K. without apps. Yeah, you’ve already guessed the answer.

Out of the 200 app-happy people eBay asked to abstain for four days, a third weren’t able to make it; eBay says that one of the participants even compared it with quitting smoking, which is interesting when combined with the test’s discovery that using apps made people feel significantly calmer and happier.

eBay cooked up a little infographic to illustrate the experiment’s results.

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