Pure is an iPhone Flickr app which looks ready for iOS 7 already. As the name suggests, there’s a focus on plain and simple design, and the lack of button-shaped buttons makes even the cleanly-designed official Flickr app look cluttered. However, you mightn’t be switching to Pure just yet, as it lacks a fair bit of basic functionality.
The interface is flat and blocky, just what we now (apparently) like. Pure shows your images edge-to-edge, with nothing to compete with the image. You can tap to bring up a detail view which shows some info about the picture, and can double-tap to favorite an image.
The problems come with the restricted feature set. You can view your own photo stream, your favorites and Flickr’s interesting photos stream. You can upload and download images, and you can tweet and like them. And that’s about it. Pure is also iPhone-only, so iPad-using Flickrers are left out yet again.
It’s a nice enough design, though, and it’s good to see somebody building an app around the UI and experience instead of just piling on the features. Added features are what v2.5 is for, after all.