Apple has launched another of its ingenious “Get a Mac” banner ads on the New York Times front page. As Mac and PC chat in a sidebar, a seemingly unrelated ad up above becomes a topic of discussion and then manipulation.
Pretty brilliant — PC “correcting” a “typo” in a Wall Street Journal review so it says “Leopard is better and faster than Vista – NOT!” Nicely done. And now to correct the rest of the Internet, indeed.
The New York Times – Breaking News, World News & Multimedia
Via TUAW
Tags: advertisingapple internet getamac
4 responses to “Apple Debuts Awesome Web Ad at NY Times”
That’s really cool. I wonder how long this series of commercials can last before Mac and PC retire from the commercial business.
Brilliant. Break-through. Think Chick Filet.
I wondered when Mad magazine would infiltrate online ads (think Atom Films Animator I and II).
This devastating series has gone unanswered— “how long?”, indeed.
Now musing the percentage of PC users that are going to dual-booted (Win + OSX) Macs?