Top stories

Apple Now Accepting iPad Apps, Planning “Grand Opening” of iPad App Store

Apple is now accepting iPad apps for a “grand opening” of the iPad App Store, according to an email just sent to registered developers.
“iPad will begin shipping soon and your opportunity to be part of the grand opening of the iPad App Store starts today,” the email says.
There’s no details about when the store’s grand [...]

Security Expert: “Mac OS X Is Safer, But Less Secure”

20100319-ipwned.jpg

Tech site H-Online has an interesting story today, quoting security expert Charlie Miller about his forthcoming talk at the CanSecWest conference next week.
He says OS X is full of security holes. There are lots more than in Windows, he claims.
And yet: OS X is a safer system to use. Why? Because, in the words [...]

Apple Devotes Entire Home Page To Jerome York Obituary

20100318-york.jpg

If ever you needed a sign that Apple was a different kind of technology company, this is it.
What other computer manufacturer would remove its top-selling, hype-inducing, industry-altering new product from the prime spot on its website home page, and replace it with an obituary to an investor?
This is one of those “Here’s to the [...]

Coming Soon: Steve Jobs, the Sitcom

Fake Steve creator Dan Lyons just signed a deal to bring Steve Jobs to another small screen near you.
The half-hour series called “iCon” is billed by the presser as “a savage satire centering on a fictional Silicon Valley CEO whose ego is a study in power and greed.”
Making sure the barbs prick will be the [...]

Will the First Flash Files on iPhone Be Ads?

Stop me if you’ve heard this one, but Greystripe, a San Francisco-based rich media advertising platform for mobile content claims to have developed ads including Flash IAB medium rectangles and game-in-game (or “tailgate”) ads giving advertisers the ability to target the iPhone audience for the first time with Flash content.

In an effort to make it easier for the online media buyer to purchase mobile, Greystripe claims to have brought creative power to the iPhone with Flash creation tools allowing brands to extend any online advertising campaign directly into mobile content as well as the ability to create miniature advertiser-branded games in Flash and place them before, during or after existing iPhone games.

“Using the iPhone’s revolutionary platform, Greystripe has solved the serving, reporting, third-party tracking and, best of all, ad creation problems that have plagued the mobile advertising industry since inception,” says Michael Cai, Director of Digital Media and Gaming at Parks Associates, according to a BusinessWire release made public on Thursday.

Michael Chang, CEO and Co-founder of Greystripe was quoted as saying, “We have made it easy for advertisers by removing barriers to execution. Brands like Jeep, RadioShack, New Line Cinema, Rock the Vote and Yahoo! have seen strong results.”

If true, this would seem to come as news to Adobe, which claims to have been thus far stymied in the effort to develop a mobile version of Flash that is compatible with Apple’s SDK for iPhone developers.

Have you seen any Flash-based ads on your iPhone?

If you enjoyed this article:
Subscribe via RSS or email, or follow us on Facebook and Twitter

About the author

Lonnie Lazar

Lonnie Lazar is a writer, musician, web designer attorney. He writes about Apple for Cult of Mac and Mac|Life, and about VoIP and telecommunications for Voxilla. Follow Lonnie on Twitter @LonnieLazar, join the Cult of Mac on Facebook, and find Lonnie's photos on Flickr.

Email the author | Read more posts by Lonnie Lazar.

9 comments

    Yes, they will be ads, and it’s for reasons like this is exactly why I DON’T want Flash on my iPhone. Flash may have initially fuelled interactive content on the net, but it also fuelled the most annoying ads and is probably singlehandedly the reason why products like AdBlock exist. If Apple decides to push Flash to every iPhone, I seriously hope they offer a way to turn it off.

    I like JFK Lo !

    8^ ]

    Being an interactive art director at an ad agency, this is good news to me!!!! Whoohoo!!!

    Amazed that you consider it a good thing that the proliferation of the cursed, unavoidable, pollution that is advertising will now spread to the iPhone. When will these whores of the big sell realise that the noise they create in people’s lives, is not universally welcome.

    Wouldn’t anyone rather have no ad noise and pay about 30% less for everything as a result. That is the extra added to everything people buy, in order to pay for the costs of advertising. Go look and learn before you promote this as if it is good news.

    [...] Will the First Flash Files on iPhone Be Ads?: “ [...]

    If apple enable flash for ads but not for content they can burn in hell.

    if there ever is flash for the iphone, i hope there is an option to not install it or at the very least to disable it. never wanted it, still don’t want it.

    DON’T BE STUPID PEOPLE. FLASH IS A PLATFORM USED TO DELIVER CONTENT, NOT ADS. MARKETERS USE FLASH TO CREATE “FLASHY” ADS. WITH FLASH OR WITHOUT, THERE WILL BE ADS. BUT WITHOUT FLASH THE IPHONE, WHICH I HAVE, IS TURNING INTO A REAL JOKE, AND NOT A FUNNY ONE, WHEN IT COMES TO EXPERIENCING THE INTERNET THE WAY IT IS RIGHT NOW.

Buy Inside Steve's Brain Buy from Amazon.com Buy from Barnes & Noble