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Cult of Mac top stories

Interview: The Man Who Named the iMac and Wrote Think Different

Meet Ken Segall — the man who dreamed up the name “iMac” and wrote the famous Think Different campaign.
Segall is a veteran creative director who worked at Apple’s agency, TBWA\Chiat\Day, back in the day.
“I’ve put in 14 years working with Steve Jobs on both Apple and NeXT,” says Segall. “I’m the author of the Think [...]

How To: Jailbreak and Unlock Your iPhone / iPod Touch Using Blackra1n

George Hotz a.k.a GeoHot has released blackra1n RC3, which is an update to a 1-click jailbreak that adds activation options and an add-on blacksn0w, which unlocks latest iPhone 3G and iPhone 3GS baseband version 05.11.07. To use blacksn0w, make sure you have this new baseband (check under Settings –> General –> About –> Modem Firmware) [...]

Blacksn0w Add-on For blackra1n Unlocks Any iPhone 3G / 3GS, Enables Tethering

GeoHot, creator of the famous blackra1n jailbreak tool has now released blacksn0w. Blacksn0w is a full fledged software unlock solution for iPhone 3G and iPhone 3GS, having baseband version 05.11.07 found in firmware version 3.1.2. Unlocking the phone enables you to use it with any carrier in the world.
This means if you have older firmware, [...]

Cult of Mac Contest: Name Mystery Apple Object, Win T-shirt

The fourth in a series of five t-shirt giveaways, correctly name this mystery Apple item and you could win a T-shirt.
Not just any T-shirt: choose from the Apple-inspired designs at might tees, which include the I Love Lisa we wrote about, a retro-style logo and Steve Jobs in typeface.

The tees are made with water-based eco [...]

“Welcome to Macintosh” Doc Now on DVD



“Welcome to Macintosh” (subtitle: the documentary for the rest of us) features a mix of history and cult with interviews from ex-Apple employees, engineers and community members, shedding light on the company’s innovations, failures, cultural impact and what the future holds post co-founder Steve Jobs.

As we noted, it was announced out on DVD this fall, but the delay makes this a good bet for the Mac fanatic on your Christmas list. (Word to the wise: pre-order, since it won’t ship until mid-December).

On sale from the official site, the DVD, which costs about $20, offers three hours of extra content including extended interviews, a “making of” feature, trailers and photo journal.

The doc features a number of Macsperts including CoM’s Leander Kahney. In the trailer he speaks on design: “That’s what makes these products so beautiful, that level of comittment and dedication to the thing. To make it the best thing possible.”

Pretty things, we like.

About the author

nicole_martinelli

Nicole Martinelli was born in San Francisco and has lived in Milan and Florence, Italy. Cultish tendencies and love for DIY increased while living on the Old Continent, where tech came late and cost more in Big Mac index terms. She's written for Wired.com, The New York Times and Newsweek, and since 1999 on her site, Zoomata. If you're so inclined, friend her on Facebook.

Email the author | Read more posts by Nicole Martinelli.

12 comments

    That’s swell. Gonna buy me a copy asap

    Don’t know if you guys saw… but the new trailer on welcometomacintosh.com has even MORE Leander… Woo Hoo! He speaks of both WOZ and JOBS… check it out.

    PS: That sold me… just ordered :-)

    Anyone happen to know where you can get this dvd for uk?

    :]

    I bought it on Amazon… They will ship to the UK.

    [...] that runs through the upcoming Welcome to Macintosh documentary my colleague Nicole Martinelli wrote about on Monday, which is that the people who work at Apple give themselves entirely to the work of designing and [...]

    About $20? How about $19.84! It is a shame to not mention the perfect pricing! BTW, we interview the directors on Episode 56 of the RetroMacCast:

    http://retromaccast.libsyn.com/index.php?post_id=303035

    [...] that runs through the upcoming Welcome to Macintosh documentary my colleague Nicole Martinelli wrote about on Monday, which is that the people who work at Apple give themselves entirely to the work of designing and [...]