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Journalists Cover Microsoft, Using Macs

It’s not an easy time for Microsoft — with Steve Ballmer having to field questions about being “buffoons” and an “evil empire”  at the shareholder’s meeting (.doc) — so when they get together “the world’s most influential technology pundits and online writers” (nb: we weren’t invited) for Mobius to discuss super-secret mobile tech you’d think [...]

Guide To Black Friday Apple Bargains: Cheap MacBooks, iPods and Accessories Galore

Here’s a guide for finding the best bargains on Apple-related gear during the infamous Black Friday sales on November 27. We’ve compiled a comprehensive list of gear from leaked photos of sales flyers and descriptions of sales.
The bargains include a 2.26 GHz MacBook + $150 gift card at Best Buy for $999.99 ; a 32GB [...]

Review: Voices Is Today’s Best Thing Ever, Grab It Now While It’s Cheap

New on the App Store is Voices from the clever folk at Tap Tap Tap. You can guess what it does.

Open it up, pick a silly voice. Helium is pretty silly. A microphone appears and the app even clears your throat for you (try it, you’ll see what I mean). Now speak your brains, and [...]

Review: Sony Walkman S540 Series Video MP3 Player

Press releases, you will hardly be surprised to hear, are rarely very interesting. But one arrived in my inbox a couple of weeks ago that made me double-take.
“Sony’s S Series Walkman,” it chattered, “is a serious challenger to the iPod Nano.” Gosh, really? Perhaps the Cult had better have a look at one, then, despite [...]

The Many Steves of Twitter

Steve 1

Having spent a lot of time on Twitter (You can follow my goings-on there for up-to-the-second mac thoughts) now, I’m starting to get a sense of the community. As I poked around, I found that the micro-blogging community (or “Presence” app, to be buzz-wordy) is full of people posing as Steve Jobs — 7 in all. Consider this post the official guide to the Many Steves of Twitter.

Steve 2

1. Fake “Fake Steve Jobs”
Seen above, an earlier Twitterer claimed the territory of the web’s most famous fake CEO in micro form — only he’s obviously not the real Fake Steve Jobs — he isn’t half the writer of the genuine artificial article: ” Backstage – having some probs with the Powerpoint to Keynote file convertor. I wonder if they notice if we used Powerpoint (on Vista…hmmm)” Pathetic.

For the rest of the list, read on…

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2. Lego Steve
Probably the best-written of the fake Steve Twitter feeds is this one marked with the Lego knock-off Steve model that did the rounds a couple months ago. The writing seems dead on, but it’s still obviously not the real deal. Steve doesn’t get presentation jitters!
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3. Foreign Steve
Um, it doesn’t sound that much like Steve…
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4. Whore Steve
This one doesn’t even try. It seems to just be a feeble attempt to drive traffic for a blog with no audience.
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5. Whorer Steve
See above. I don’t know if this is working, folks…
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6. Whorest Steve
Sad.
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7. Tomb of the Unknown Steve
Someday you’ll update us, Steve…SOMEDAY!

About the author

Petemortensen

Pete Mortensen is the communications lead for growth strategy firm Jump Associates and the co-author of Wired to Care: How Companies Prosper When They Create Widespread Empathy, a book and blog that are significantly more interesting than you might initially think. Pete's particular Apple avocations are both around design--interface and industrial. Follow him on Twitter!

Email the author | Read more posts by Pete Mortensen.

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