Nothing makes Microsoft happier than seeing an iPhone user ditch their device for a Windows Phone smartphone. In fact, the company will even buy your iPhone off you if you promise to make the switch.
Starting this Friday, you’ll be able to take your old iPhone 4s or iPhone 5 into select Microsoft stores across the U.S. and Canada and receive a minimum of $200 in-store credit for a new Windows Phone device. The move comes weeks after Microsoft kicked off an iPad trade-in program to encourage consumers to switch to its Surface tablet.
Microsoft has today launched Xbox Music on Android and iOS almost a year after the music streaming service made its debut alongside Windows 8. The apps allow subscribers to stream tens of millions of songs straight to their mobile devices, and create playlists that sync across your smartphone, tablet, PC, and Xbox 360.
Microsoft has also updated its Xbox Music web app to offer free, ad-supported streaming for all.
Dreams of an Android-powered Nokia were well and truly quashed today when Microsoft announced that it has reached a deal to acquire Nokia’s Devices and Services unit for $7.2 billion. The move will see Microsoft take ownership of the Finnish firm’s entire smartphone lineup, giving it complete control over both hardware and software.
The Skype app for iPad has been updated today to introduce support for HD video calling — but there’s a catch. The feature is only available on the fourth-generation iPad with Retina display, and not any of its predecessors or the iPad mini.
Android’s share of the worldwide smartphone market increased yet again during the second quarter of 2013, while the iPhone suffered a slight dip, according to the latest figures from IDC. But Research Manager Ramon Llamas is confident that Apple’s smartphone will recapture more users later this year when the Cupertino company launches the iPhone 5S.
Joining its buddy Microsoft, Nokia has decided to start attacking Apple’s products head-on with a new ad campaign for the Nokia 925 that bashes the iPhone 5’s camera.
The new ad starts by noting that more pictures are taken on the iPhone every day than on any other camera. But Nokia’s all about quality instead of quantity, goes the ad, so you should totally buy the the Nokia 925 if the only thing that matters in the world to you is your smartphone’s camera sensor.
To Nokia’s credit, their PureView cameras are pretty nice—if you don’t mind lugging around a big bulky Windows Phone that still doesn’t even have Instagram.
Windows Phone has been struggling to catch up to Android and iOS ever since its release, and most would blame the platform’s lack of apps and Microsoft’s leisurely approach to adopting the latest technologies. And it’s not just consumers that are becoming frustrated with the situation.
Even Nokia, Microsoft’s biggest Windows Phone partner, wants the software giant to get a move on and make the mobile platform more of a priority.
Microsoft has announced today a major company reshuffle which will affect both its hardware and software divisions. It’s part of the company’s initiative to become “One Microsoft,” and it will see many company executives moved into new roles.
Microsoft announced earlier this week that it is bringing the PC classic Age of Empires to Android and iOS, and that sparked speculation that the software giant may be into porting Xbox games over, too. But don’t get your hopes up, because Microsoft Game Studios boss Phil Spencer has confirmed that it’s not going to happen.
Spanish mobile operator Telefonica has partnered with Microsoft in a bid to boost Windows Phone 8 adoption. The two companies plan to launch an “enhanced marketing effort” that will fight back against “the current duopoly” of Android and iOS.