Apple named coolest wearables brand over Samsung, Rolex, Ralph Lauren



Photo: Apple

Apple Watch is by far the most successful smartwatch to date in terms of sales, so perhaps it’s no surprise that Apple has been voted the “coolest wearables brand” by smartphone users.

The Cupertino company not only beat technology rivals like Samsung and LG to the top of the list, but also high-end watchmakers and fashion brands like TAG Heuer, Rolex, and Ralph Lauren.

Apple Watch is ‘phenomenal’ but not a threat, says TAG Heuer CEO


TAG Heuer teases its new Android-powered smartwatch.
Photo: TAG Heuer

Swiss watchmakers have been tripping over themselves to dismiss the Apple Watch as a threat, but TAG Heuer CEO Jean-Claude Biver has come out with what I think is one of the fairer assessments of Apple’s debut wearable device to date.

His take? That the Apple Watch is hella bad news if you’re a low-priced watchmaker, but probably okay if you’re making timepieces over the $2,000 mark.

Wearables aren’t flying with the IT crowd


Time travel without a flux capacitor - right on your wrist.
But ... Apple Watch doesn't even connect to Wi-Fi.
Photo: Jim Merithew/Cult of Mac

A new study suggests that the increased popularity of wearables like the Apple Watch and fitness trackers in the workplace is giving information technology professionals the willies.

IT tool and service provider Ipswitch polled 288 workers who feel like the burgeoning devices might present some problems, especially if they’re connected to company-owned Wi-Fi networks.

Wearable with flexible display set to blow your mind next year



A new wearable is set to make devices like the Apple Watch and the LG Urbane look like old-fashioned junk.

Wove might cause a twinge of nostalgia among children of the ’90s who grew up with slap bracelets on everyone’s wrists, but it’s way more impressive than those (which, let’s face it, most things are). It’s a wonder of technology that wraps a full-featured, customizable, multi-touch screen completely around your arm on a flexible display.

Android Authority got its first look at the upcoming gizmo, and you can see it in action in their video below.

Apple Watch mods free up your wrist for, you know, whatever


Apple Watch pocket pendant
Get ready to pay a little more to get a little less out of your Apple Watch.
Photo: Bucardo

We like the Apple Watch a lot. I use it every day, and when I’m not wearing it, sometimes I find myself checking my wrist out of habit. But one company thinks that your arm looks like it’s suffocating. Or that the Apple Watch can be molded into a variety of other fashion accessories. Or something else.

The point is this: For whatever reason, Bucardo is developing housings that turn your beloved Apple Watch into a dapper pocket number or a dazzling pendant, and it’s looking to you for funding.