How video upstarts can thrive in YouTube’s shadow

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Talkin' 'bout m-m-my generation.
Talkin' 'bout my g-g-generation. Photo: Jonas Bengtsson/Flickr CC

When I wanted to learn how to knit, I went to YouTube. Anytime I need to learn a guitar solo for a cover song my band is working on, I head to YouTube. I’m not alone in my use of the video portal, either. According to Nielsen, YouTube reaches more U.S. adults in the 18-34 age range than any cable network.

These types of everyday queries have made YouTube the No. 2 search engine in the world, second only to Google (which just happens to be the video site’s parent company). More than 1 billion unique users head to YouTube every month, and more than 6 billion hours of video — almost an hour of video for each person on the planet — get watched in the same time period.

If you’re a new site, trying to capture enough mind share and traffic to create a successful user-created video content business, how could you ever compete with such a giant?

8MM Movies And Private Audiences With Steve Jobs Inspire Ex-NeXT Programmer To Give Us Givit [CES 2012]

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LAS VEGAS, CES 2012 – For Greg Kostello, an amiable ex-Apple and NeXT software developer with a goofily winning smile, there’s an intimacy and immediacy in a smaller audience. It’s something Greg discovered first as a kid showing his latest home movie neighborhood blockbuster in a small garage crammed with kids. It’s a lesson that deepened giving personal software demos at NeXT in a small office close to Steve Jobs himself. And it’s something that Greg is now trying to impart to the YouTube Generation with his new video sharing site, Givit.

Vimeo Update For iOS Will Bring iPad Support & New Features Next Month [CES 2012]

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The popular video sharing service Vimeo is at CES in Las Vegas this week to announce new mobile apps for the Android and Windows Phone platforms. However, it also has some exciting news to share about its existing iOS app.

An update set to hit the App Store later this month will not only bring support for the iPad, but also full HD video streaming, and lots of great new features.