Verizon will test free ‘sponsored’ data soon

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Verizon is about to get more expensive.
Verizon is about to get more expensive.
Photo: Verizon

Verizon is planning to bring free sponsored data to the masses according to a scoop from Re/code which found out the testimg phase is just days away.

In an interview with the site, Verizon VP Marni Walden revealed the network is working with a few partners during the testing phase and intends to make the feature available to all comers next year.

Why Verizon killing subsidized phones is good for Apple

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The iPhone 6s and iPhone 6s plus are coming on September 18th, according to German carriers.
The iPhone 6s and iPhone 6s plus are coming on September 18th, according to German carriers.
Photo: Killian Bell/Cult of Mac

Following the lead of other carriers, Verizon Wireless is killing subsidized phones and will streamline its data plans. New subscribers will no longer have the option to get a new iPhone subsidized when signing up for a two-year contract.

With the iPhone 6s launch likely two months away, this might sound like bad news for Apple, a company that has gotten fat off carrier-subsidized iPhones over the last eight years. But the death of subsidized iPhones could be a really good thing for Apple.